Rascasse Audience Intelligence

Kitchen stove Audience in United States

A data profile of the people who buy, follow and care about Kitchen stove in United States — modelled from more than twelve digital signal sources. Kitchen stove has an estimated audience of 29,744,054 people in United States.

#649among Topic in United States#64in Home & Garden

The average Kitchen stove fan in United States is 46.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Kitchenware, Microwave oven, Dishwasher, with strongest over-indexing on Kitchenware (7.48× the country average).

Demographically, the Kitchen stove audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Quality Awareness, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kitchen stove fan in United States is more female, around 46.3 years old, with strong Quality Awareness tendencies and a notable affinity for Kitchenware.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kitchen stove profile in United States.

Audience size
29.7M
in United States
Gender
62.3%♀
37.7% male
Age
46.3
average years
Country rank
#937
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kitchen stove fans

62.3% are female, 37.7% are male, average age 46.3.

Fig. 02

Gender split

62.3%
Female
37.7%
Male
Demographic split for Kitchen stove audience in United States
MetricValue
Female62.3%
Male37.7%
Average age46.3
Estimated audience size29,744,054
Fig. 03

Age distribution

Ø 46.3
average years
Age distribution of the Kitchen stove audience in United States
Age bracketShare%
16-196%
20-2913%
30-3920%
40-4925%
50+36%
Fig. 04

Worldwide distribution

26.3%

of the worldwide Kitchen stove audience comes from United States.

Worldwide audience distribution share by country for Kitchen stove
CountryShare
United States26.3%
United Kingdom6.8%
Brazil5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kitchen stove audience in United States is strongest.

Fig. 05

Top regions by affinity

Kitchen stove fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~400K1.21×
02Maine~100K1.21×
03West Virginia~200K1.20×
04New York~2M1.16×
05Arkansas~300K1.16×
06California~3.5M1.14×
07New Jersey~900K1.14×
08Virginia~800K1.10×
09Connecticut~300K1.10×
10Oklahoma~400K1.08×
11Tennessee~600K1.07×
12New Mexico~200K1.06×
13Vermont~50K1.05×
14Oregon~400K1.04×
15North Carolina~900K1.03×
16New Hampshire~100K1.02×
17Montana~80K1.02×
18Illinois~1M1.01×
19Kansas~200K1.00×
20Texas~2.5M0.99×
21Missouri~500K0.99×
22Mississippi~200K0.99×
23South Dakota~70K0.99×
24Alaska~60K0.99×
25North Dakota~60K0.99×
26Washington~600K0.98×
27Indiana~500K0.98×
28Maryland~500K0.98×
29Michigan~800K0.97×
30South Carolina~400K0.97×
31Alabama~400K0.97×
32Idaho~100K0.97×
33Rhode Island~90K0.97×
34Pennsylvania~1M0.96×
35Nebraska~100K0.96×
36Delaware~80K0.96×
37Florida~2M0.95×
38Massachusetts~500K0.94×
39Minnesota~400K0.94×
40Louisiana~400K0.94×
41Utah~300K0.94×
42Hawaii~100K0.94×
43Iowa~200K0.93×
44Washington, District of Columbia~80K0.92×
45Wisconsin~400K0.91×
46Georgia~800K0.90×
47Nevada~300K0.90×
48Ohio~800K0.89×
49Colorado~400K0.88×
50Arizona~500K0.84×
Fig. 06

Affinity by region

Affinity by region — Kitchen stove, United States
0.84×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kitchen stove audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kitchen stove audience
#·InterestCategoryAffinity×
01KitchenwareHome & Garden7.48×
02Microwave ovenHome & Garden6.30×
03DishwasherHome & Garden5.94×
04Kitchen knifeHome & Garden3.94×
05CountertopHome & Garden3.68×
06CutleryHome & Garden3.57×
07CabinetryHome & Garden3.33×
08Natural gasCars & Mobility3.16×
09HypermarketShopping2.82×
10QVCMovies & TV2.57×
11Home AppliancesHome & Garden2.53×
12RenovationHome & Garden2.50×
13Modern architectureArts & Culture2.49×
14Discount storesShopping2.18×
15ApartmentBusiness & Career1.96×
16Organic foodFood & Beverages1.67×
17IKEAHome & Garden1.63×
18MSNNews1.56×
19Planet FitnessSports1.55×
20Shopping mallsShopping1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kitchen stove audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kitchen stove audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.85×
IndulgenceJOY1.77×
DIY MentalityTHRILL1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kitchen stove audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.87×
Risk AppetiteTHRILL0.88×
Early Adopter MentalityPOWER0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kitchen stove have in United States?

Kitchen stove has an estimated audience of 29,744,054 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kitchen stove fans?

62.3% of Kitchen stove fans are female, 37.7% are male, with an average age of 46.3 years.

03

Which brands do Kitchen stove fans like most?

Kitchen stove fans show strongest brand affinity for Kitchenware (7.48×), Microwave oven (6.3×), and Dishwasher (5.94×) over the country average.

04

Where do Kitchen stove fans live in United States?

Kitchen stove fans in United States are most concentrated in California (reach ~3.5M), Texas (reach ~2.5M), and New York (reach ~2M). These three regions account for the largest share of the active audience.

05

What other brands do Kitchen stove fans also like?

Beyond Kitchen stove itself, the audience over-indexes on Microwave oven (6.3×), Dishwasher (5.94×), Home Appliances (2.53×), and Countertop (3.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Kitchen stove audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kitchen stove. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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