Rascasse Audience Intelligence

Max Kruse Audience in Germany

A data profile of the people who buy, follow and care about Max Kruse in Germany — modelled from more than twelve digital signal sources. Max Kruse has an estimated audience of 457,030 people in Germany.

#314among Soccer in Germany#2460among Person in Germany#996in Sports

The average Max Kruse fan in Germany is 34.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include SV Werder Bremen II, SC Freiburg, FC St. Pauli, with strongest over-indexing on SV Werder Bremen II (156.65× the country average).

Demographically, the Max Kruse audience skews more male with an average age of 34.3, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Max Kruse fan in Germany is more male, around 34.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for SV Werder Bremen II.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Max Kruse profile in Germany.

Audience size
457K
in Germany
Gender
29.0%♀
71.0% male
Age
34.3
average years
Country rank
#12609
Person in Germany
Fig. 01

Search interest · 12-month trend

-50%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Max Kruse fans

29.0% are female, 71.0% are male, average age 34.3.

Fig. 02

Gender split

29.0%
Female
71.0%
Male
Demographic split for Max Kruse audience in Germany
MetricValue
Female29.0%
Male71.0%
Average age34.3
Estimated audience size457,030
Fig. 03

Age distribution

Ø 34.3
average years
Age distribution of the Max Kruse audience in Germany
Age bracketShare%
16-1939%
20-2914%
30-3914%
40-4920%
50+13%
Fig. 04

Worldwide distribution

84.3%

of the worldwide Max Kruse audience comes from Germany.

Worldwide audience distribution share by country for Max Kruse
CountryShare
Germany84.3%
United States2.6%
China0.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Max Kruse audience in Germany is strongest.

Fig. 05

Top regions by affinity

Max Kruse fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~6K1.24×
02Niedersachsen~60K1.19×
03Schleswig-Holstein~20K1.14×
04Hamburg~10K1.14×
05Nordrhein-Westfalen~100K1.13×
06Berlin~30K1.13×
07Brandenburg~20K1.04×
08Sachsen-Anhalt~10K0.97×
09Rheinland-Pfalz~30K0.96×
10Hessen~40K0.92×
11Baden-Württemberg~70K0.91×
12Mecklenburg-Vorpommern~10K0.91×
13Sachsen~20K0.87×
14Saarland~6K0.87×
15Thüringen~10K0.83×
16Bayern~70K0.78×
Fig. 06

Affinity by region

Affinity by region — Max Kruse, Germany
0.78×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Max Kruse audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Max Kruse audience
#·InterestCategoryAffinity×
01SV Werder Bremen IISports156.65×
02SC FreiburgSports16.57×
03FC St. PauliSports14.23×
04F.C. Hansa RostockSports9.77×
05VfL WolfsburgSports8.26×
06DFB-PokalSports8.03×
07Hannover 96Sports7.94×
08TransfermarktSports7.24×
09Dynamo DresdenSports6.68×
103. LigaSports6.60×
11Hamburger SVSports6.56×
12Sport BildSports6.24×
13Manuel NeuerSports5.71×
14VfB StuttgartSports5.44×
15SportschauSports4.56×
16Eintracht FrankfurtSports4.41×
17Real Madrid C.F.Sports4.02×
18Borussia DortmundSports3.83×
19FIFA World CupSports2.65×
20FC Bayern MunichSports2.48×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Max Kruse audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Max Kruse audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.42×
Career OrientationPOWER1.30×
Risk AppetiteTHRILL1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Max Kruse audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.79×
CreativityOPEN0.83×
Quality AwarenessPREMIUM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Max Kruse have in Germany?

Max Kruse has an estimated audience of 457,030 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Max Kruse fans?

29.0% of Max Kruse fans are female, 71.0% are male, with an average age of 34.3 years.

03

Which brands do Max Kruse fans like most?

Max Kruse fans show strongest brand affinity for SV Werder Bremen II (156.65×), SC Freiburg (16.57×), and FC St. Pauli (14.23×) over the country average.

04

Where do Max Kruse fans live in Germany?

Max Kruse fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Max Kruse fans also like?

Beyond Max Kruse itself, the audience over-indexes on SC Freiburg (16.57×), FC St. Pauli (14.23×), Transfermarkt (7.24×), and F.C. Hansa Rostock (9.77×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Max Kruse audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Max Kruse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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