A data profile of the people who buy, follow and care about Old-time music in Germany — modelled from more than twelve digital signal sources. Old-time music has an estimated audience of 223,306 people in Germany.
The average Old-time music fan in Germany is 43.2 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Steve Buscemi, Person of Interest (TV series), DirecTV, with strongest over-indexing on Steve Buscemi (19.96× the country average).
Demographically, the Old-time music audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Tradition, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Old-time music fan in Germany is more male, around 43.2 years old, with strong Tradition tendencies and a notable affinity for Steve Buscemi.
The key figures that characterise the Old-time music profile in Germany.
41.0% are female, 59.0% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 41.0% |
| Male | 59.0% |
| Average age | 43.2 |
| Estimated audience size | 223,306 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 11% | |
| 30-39 | 13% | |
| 40-49 | 24% | |
| 50+ | 33% |
of the worldwide Old-time music audience comes from Germany.
| Country | Share |
|---|---|
| United States | 70.7% |
| Canada | 5.9% |
| United Kingdom | 4.7% |
Where the Old-time music audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~2K | 1.08× | |
| 02 | Brandenburg | ~7K | 1.03× | |
| 03 | Thüringen | ~6K | 1.03× | |
| 04 | Saarland | ~3K | 1.02× | |
| 05 | Schleswig-Holstein | ~8K | 1.01× | |
| 06 | Sachsen-Anhalt | ~6K | 1.01× | |
| 07 | Mecklenburg-Vorpommern | ~4K | 1.01× | |
| 08 | Hamburg | ~5K | 1.00× | |
| 09 | Rheinland-Pfalz | ~10K | 0.99× | |
| 10 | Sachsen | ~10K | 0.99× | |
| 11 | Berlin | ~10K | 0.97× | |
| 12 | Niedersachsen | ~20K | 0.95× | |
| 13 | Hessen | ~20K | 0.95× | |
| 14 | Baden-Württemberg | ~30K | 0.94× | |
| 15 | Bayern | ~30K | 0.93× | |
| 16 | Nordrhein-Westfalen | ~40K | 0.91× |
The strongest cross-interests of the Old-time music audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Steve Buscemi | Movies & TV | 19.96× | ||
| 02 | Person of Interest (TV series) | Movies & TV | 17.66× | ||
| 03 | Blue Bloods (TV series) | Movies & TV | 17.66× | ||
| 04 | Tim McGraw | Music & Radio | 17.66× | ||
| 05 | The Kills | Music & Radio | 17.66× | ||
| 06 | Mark Harmon | Movies & TV | 15.56× | ||
| 07 | Rockabilly | Fashion & Accessoires | 14.43× | ||
| 08 | DirecTV | Movies & TV | 12.68× | ||
| 09 | Classic rock | Music & Radio | 10.91× | ||
| 10 | Playlist | Music & Radio | 10.86× | ||
| 11 | Nicholas Hoult | Movies & TV | 7.75× | ||
| 12 | Folk music | Music & Radio | 4.63× | ||
| 13 | Hugendubel | Shopping | 4.34× | ||
| 14 | Thomann | Shopping | 3.95× | ||
| 15 | Family | Kids & Family | 2.90× | ||
| 16 | Müller (company) | Food & Beverages | 2.71× | ||
| 17 | Vacations | Travel & Leisure | 2.66× | ||
| 18 | Nature | Home & Garden | 2.06× | ||
| 19 | Tagesschau | Movies & TV | 1.91× | ||
| 20 | Germany | Travel & Leisure | 1.77× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.28× | |
| Community Orientation | OPEN | 2.12× | |
| Extroversion | THRILL | 1.65× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.54× | |
| Luxury Orientation | PREMIUM | 0.72× | |
| Mindfulness | BALANCE | 0.86× |
Old-time music has an estimated audience of 223,306 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
41.0% of Old-time music fans are female, 59.0% are male, with an average age of 43.2 years.
Old-time music fans show strongest brand affinity for Steve Buscemi (19.96×), Person of Interest (TV series) (17.66×), and DirecTV (12.68×) over the country average.
Old-time music fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~40K), Bayern (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Old-time music itself, the audience over-indexes on Person of Interest (TV series) (17.66×), DirecTV (12.68×), Rockabilly (14.43×), and Classic rock (10.91×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Old-time music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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