Oliver Glasner Audience in Germany

Oliver Glasner logo

Oliver Glasner has an estimated audience of 512,344 people in Germany. 26.1% are female, 73.9% are male, average age 33.3. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: Bully (2011 film), Cosenza Calcio, Litter box, Progressive rock, Bülent Korkmaz.

The average Oliver Glasner fan in Germany is 33.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include Bully (2011 film), Cosenza Calcio, Litter box, with strongest over-indexing on Bully (2011 film) (74.04× the country average). Demographically, the Oliver Glasner audience skews more male with an average age of 33.3, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Oliver Glasner fans

Demographic split for Oliver Glasner audience in Germany
MetricValue
Female26.1%
Male73.9%
Average age33.3
Estimated audience size512,344

Audience persona

The typical Oliver Glasner fan in Germany is more male, around 33.3 years old, with strong Patriotism tendencies and a notable affinity for Bully (2011 film).

Top regions in Germany

Top regions ranked by reach for Oliver Glasner in Germany
RegionReachAffinity
Nordrhein-Westfalen112,385
Bayern96,3021.17×
Hessen94,3702.42×
Baden-Württemberg68,9660.99×
Niedersachsen55,0381.11×
Rheinland-Pfalz27,1611.06×
Sachsen23,6340.94×
Berlin21,1580.92×
Schleswig-Holstein14,2160.77×
Brandenburg12,0990.76×
Hamburg10,7300.93×
Thüringen10,7110.82×
Sachsen-Anhalt9,7990.74×
Mecklenburg-Vorpommern6,2870.64×
Saarland5,3690.85×
Bremen3,8580.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Oliver Glasner audience
BrandAffinityCategory
Bully (2011 film)74.04×Movies & TV
Cosenza Calcio43.32×Sports
Litter box2.78×Pets & Animals
Progressive rock3.08×Music & Radio
Bülent Korkmaz32×Sports
Private Jets11.78×Cars & Mobility
Home construction1.56×Home & Garden
VfL Wolfsburg2.49×Sports
Loincloth3.95×Fashion & Accessoires
Bull Terrier (Miniature)19.56×Pets & Animals
Matala, Crete12.17×Travel & Leisure
Buddy – The Buddy Holly Story6.04×Music & Radio
Gil Ofarim1.55×Music & Radio
Lev Yashin12.32×Sports
Hebe5.36×Home & Garden
Emperor Entertainment Group4.15×Business & Career
Handmade Gifts2.16×Kids & Family
Urban Outfitters1.65×Shopping
Hepsiburada6.94×Shopping
Noodle (Gorillaz)2.95×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Oliver Glasner audience
TraitClusterScore
PatriotismCONSERVATISM1.39
SpiritualityBALANCE1.25
Risk AppetiteTHRILL1.19
Social Media UsageJOY1.1
TraditionCONSERVATISM1.09
Sports ActivityPOWER1.04

Worldwide distribution

Worldwide audience distribution share by country for Oliver Glasner
CountryShare
Austria39.2%
Germany20.2%
United Kingdom15.1%

See Oliver Glasner audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does Oliver Glasner have in Germany?

Oliver Glasner has an estimated audience of 512,344 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Oliver Glasner fans?

26.1% of Oliver Glasner fans are female, 73.9% are male, with an average age of 33.3 years.

Which brands do Oliver Glasner fans like most?

Oliver Glasner fans show strongest brand affinity for Bully (2011 film) (74.04×), Cosenza Calcio (43.32×), and Litter box (2.78×) over the country average.

Where do Oliver Glasner fans live in Germany?

Oliver Glasner fans in Germany are most concentrated in Nordrhein-Westfalen (reach 112,385), Bayern (reach 96,302), and Hessen (reach 94,370). These three regions account for the largest share of the active audience.

What other brands do Oliver Glasner fans also like?

Beyond Oliver Glasner itself, the audience over-indexes on Cosenza Calcio (43.32×), Litter box (2.78×), Progressive rock (3.08×), and Bülent Korkmaz (32×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Oliver Glasner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.