Rascasse Audience Intelligence

Ornithology Audience in Germany

A data profile of the people who buy, follow and care about Ornithology in Germany — modelled from more than twelve digital signal sources. Ornithology has an estimated audience of 279,687 people in Germany.

The average Ornithology fan in Germany is 44.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Alexander Zverev, strava, Malcolm in the Middle, with strongest over-indexing on Alexander Zverev (8.06× the country average).

Demographically, the Ornithology audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Community Orientation, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ornithology fan in Germany is more female, around 44.2 years old, with strong Community Orientation tendencies and a notable affinity for Alexander Zverev.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ornithology profile in Germany.

Audience size
280K
in Germany
Gender
56.0%
44.0% male
Age
44.2
average years
Country rank
#18255
Topic in Germany
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ornithology fans

56.0% are female, 44.0% are male, average age 44.2.

Fig. 02

Gender split

56.0%
Female
44.0%
Male
Demographic split for Ornithology audience in Germany
MetricValue
Female56.0%
Male44.0%
Average age44.2
Estimated audience size279,687
Fig. 03

Age distribution

Ø 44.2
average years
Age distribution of the Ornithology audience in Germany
Age bracketShare%
16-1912%
20-2913%
30-3918%
40-4926%
50+32%
Fig. 04

Worldwide distribution

4.8%

of the worldwide Ornithology audience comes from Germany.

Worldwide audience distribution share by country for Ornithology
CountryShare
United States24.2%
United Kingdom12.2%
Japan8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ornithology audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ornithology fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~10K1.19×
02Schleswig-Holstein~10K1.11×
03Niedersachsen~30K1.07×
04Hamburg~7K1.07×
05Mecklenburg-Vorpommern~6K1.07×
06Sachsen~10K1.06×
07Bremen~2K1.04×
08Hessen~20K1.00×
09Nordrhein-Westfalen~60K0.98×
10Baden-Württemberg~40K0.98×
11Thüringen~7K0.98×
12Bayern~40K0.96×
13Rheinland-Pfalz~10K0.96×
14Brandenburg~8K0.94×
15Sachsen-Anhalt~7K0.93×
16Saarland~3K0.91×
Fig. 06

Affinity by region

Affinity by region — Ornithology, Germany
0.91×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ornithology audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ornithology audience
#·InterestCategoryAffinity×
01HummingbirdPets & Animals39.47×
02stravaSports19.13×
03James FrancoMovies & TV19.13×
04Rafael NadalSports19.13×
05Endangered speciesPets & Animals19.13×
06Victoria JusticeMovies & TV15.70×
07White ChicksMovies & TV15.61×
08Malcolm in the MiddleMovies & TV14.69×
09OwlPets & Animals12.77×
10Mila KunisMovies & TV12.42×
11BirdwatchingPets & Animals12.14×
12The Championships, WimbledonSports9.84×
13Cats (musical)Music & Radio9.19×
14Alexander ZverevSports8.06×
15Boris BeckerSports7.06×
16Sex and the CityMovies & TV5.23×
17VIER PFOTENPets & Animals5.10×
18Tour de FranceSports4.67×
19HugendubelShopping3.13×
20TagesschauMovies & TV3.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ornithology audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ornithology audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.25×
ExtroversionTHRILL2.19×
TravellingTHRILL2.19×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ornithology audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.61×
Luxury OrientationPREMIUM0.85×
Family OrientationCONSERVATISM0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ornithology have in Germany?

Ornithology has an estimated audience of 279,687 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Ornithology fans?

56.0% of Ornithology fans are female, 44.0% are male, with an average age of 44.2 years.

03

Which brands do Ornithology fans like most?

Ornithology fans show strongest brand affinity for Alexander Zverev (8.06×), strava (19.13×), and Malcolm in the Middle (14.69×) over the country average.

04

Where do Ornithology fans live in Germany?

Ornithology fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Ornithology fans also like?

Beyond Ornithology itself, the audience over-indexes on strava (19.13×), Malcolm in the Middle (14.69×), James Franco (19.13×), and Birdwatching (12.14×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ornithology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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