Party game Audience in Germany

Party game has an estimated audience of 455,386 people in Germany. 55.6% are female, 44.4% are male, average age 37.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rossmann, Ina Wroldsen, Stradivarius, Mie goreng, Progressive rock.
The average Party game fan in Germany is 37.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rossmann, Ina Wroldsen, Stradivarius, with strongest over-indexing on Rossmann (1.55× the country average). Demographically, the Party game audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Indulgence, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Topic
Demographics of Party game fans
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 37.3 |
| Estimated audience size | 455,386 |
Audience persona
The typical Party game fan in Germany is more female, around 37.3 years old, with strong Indulgence tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 106,300 | 1.07× |
| Bayern | 83,765 | 1.14× |
| Baden-Württemberg | 66,568 | 1.07× |
| Hessen | 49,630 | 1.43× |
| Niedersachsen | 37,721 | 0.85× |
| Berlin | 33,579 | 1.65× |
| Rheinland-Pfalz | 23,500 | 1.03× |
| Sachsen | 20,602 | 0.92× |
| Schleswig-Holstein | 14,225 | 0.87× |
| Hamburg | 12,348 | 1.2× |
| Brandenburg | 11,126 | 0.79× |
| Thüringen | 8,937 | 0.77× |
| Sachsen-Anhalt | 7,941 | 0.67× |
| Mecklenburg-Vorpommern | 5,035 | 0.58× |
| Saarland | 5,006 | 0.9× |
| Bremen | 4,120 | 1.06× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.55× | Shopping |
| Ina Wroldsen | 32.52× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Mie goreng | 6.05× | Food & Beverages |
| Progressive rock | 1.53× | Music & Radio |
| Israel | 1.74× | Travel & Leisure |
| Škoda Kodiaq | 1.62× | Cars & Mobility |
| KLIX (AM) | 1.84× | Music & Radio |
| Keeper (password manager) | 2.86× | Technology & Electronics |
| Corfu (regional unit) | 2× | Travel & Leisure |
| Richie Kotzen | 9.51× | Music & Radio |
| E-mentoring | 7.12× | Business & Career |
| Home Delivery | 1.55× | Food & Beverages |
| Zagreb | 2.15× | Travel & Leisure |
| Golem | 1.73× | Technology & Electronics |
| Volvo V60 | 2.33× | Cars & Mobility |
| Buddy – The Buddy Holly Story | 2.31× | Music & Radio |
| Prozis | 2.09× | Shopping |
| Picnic | 1.67× | Kids & Family |
| Pantsuit | 2.93× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.57 |
| Family Orientation | CONSERVATISM | 2.1 |
| LGBTQ+ Identity | OPEN | 1.44 |
| Tradition | CONSERVATISM | 1.28 |
| Patriotism | CONSERVATISM | 1.26 |
| Social Media Usage | JOY | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.7% |
| United Kingdom | 7.0% |
| Japan | 5.8% |
See Party game audiences in other countries
More Games audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Party game have in Germany?
Party game has an estimated audience of 455,386 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Party game fans?
55.6% of Party game fans are female, 44.4% are male, with an average age of 37.3 years.
Which brands do Party game fans like most?
Party game fans show strongest brand affinity for Rossmann (1.55×), Ina Wroldsen (32.52×), and Stradivarius (1.97×) over the country average.
Where do Party game fans live in Germany?
Party game fans in Germany are most concentrated in Nordrhein-Westfalen (reach 106,300), Bayern (reach 83,765), and Baden-Württemberg (reach 66,568). These three regions account for the largest share of the active audience.
What other brands do Party game fans also like?
Beyond Party game itself, the audience over-indexes on Ina Wroldsen (32.52×), Stradivarius (1.97×), Mie goreng (6.05×), and Progressive rock (1.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Party game. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.