Peru Audience in Germany

Peru has an estimated audience of 978,950 people in Germany. 48.0% are female, 52.0% are male, average age 39.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: SEAT León, Satire, Edin Džeko, Country rap, German television comedy.

The average Peru fan in Germany is 39.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include SEAT León, Satire, Edin Džeko, with strongest over-indexing on SEAT León (40.36× the country average). Demographically, the Peru audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Peru fans

Demographic split for Peru audience in Germany
MetricValue
Female48.0%
Male52.0%
Average age39.0
Estimated audience size978,950

Audience persona

The typical Peru fan in Germany is balanced, around 39.0 years old, with strong Patriotism tendencies and a notable affinity for SEAT León.

Top regions in Germany

Top regions ranked by reach for Peru in Germany
RegionReachAffinity
Nordrhein-Westfalen234,0611.09×
Bayern190,0441.21×
Baden-Württemberg160,7141.2×
Niedersachsen93,3740.98×
Hessen87,1061.17×
Berlin55,5921.27×
Rheinland-Pfalz47,2970.96×
Sachsen47,1510.98×
Schleswig-Holstein29,5800.84×
Brandenburg26,7010.88×
Hamburg26,1761.18×
Thüringen20,4340.82×
Sachsen-Anhalt19,3120.76×
Mecklenburg-Vorpommern14,5140.78×
Saarland10,1990.85×
Bremen8,5441.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Peru audience
BrandAffinityCategory
SEAT León40.36×Cars & Mobility
Satire8.81×Literature
Edin Džeko22.65×Sports
Country rap8.51×Music & Radio
German television comedy7.77×Movies & TV
Mexico9.17×Travel & Leisure
Allgäu7.48×Travel & Leisure
Bad Bunny6.4×Music & Radio
Borussia Dortmund1.54×Sports
Alphaville (band)10.9×Music & Radio
Canada3.24×Travel & Leisure
Headphones5.41×Technology & Electronics
Greece4.16×Travel & Leisure
Bolivia16.61×Travel & Leisure
Panama City20.75×Travel & Leisure
Hindi10.17×Politics & Society
Vacations2.53×Travel & Leisure
Tara Brach31.87×Literature
Madrid6.94×Travel & Leisure
Self-confidence3.73×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Peru audience
TraitClusterScore
PatriotismCONSERVATISM1.54
TraditionCONSERVATISM1.49
TravellingTHRILL1.47
SustainabilityBALANCE1.41
MindfulnessBALANCE1.38
Sports ActivityPOWER1.34

Worldwide distribution

Worldwide audience distribution share by country for Peru
CountryShare
United States17.6%
Mexico11.3%
Spain8.1%

See Peru audiences in other countries

More Country audiences in Germany

Frequently asked questions

How many fans does Peru have in Germany?

Peru has an estimated audience of 978,950 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Peru fans?

48.0% of Peru fans are female, 52.0% are male, with an average age of 39.0 years.

Which brands do Peru fans like most?

Peru fans show strongest brand affinity for SEAT León (40.36×), Satire (8.81×), and Edin Džeko (22.65×) over the country average.

Where do Peru fans live in Germany?

Peru fans in Germany are most concentrated in Nordrhein-Westfalen (reach 234,061), Bayern (reach 190,044), and Baden-Württemberg (reach 160,714). These three regions account for the largest share of the active audience.

What other brands do Peru fans also like?

Beyond Peru itself, the audience over-indexes on Satire (8.81×), Edin Džeko (22.65×), Country rap (8.51×), and German television comedy (7.77×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Peru. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.