Polyvinyl chloride Audience in Germany
Polyvinyl chloride has an estimated audience of 1,322,305 people in Germany. 54.3% are female, 45.7% are male, average age 44.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sticker, Longhorn Harley-Davidson, Instant messaging, Woolworths, Footwear.
The average Polyvinyl chloride fan in Germany is 44.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sticker, Longhorn Harley-Davidson, Instant messaging, with strongest over-indexing on Sticker (9.68× the country average). Demographically, the Polyvinyl chloride audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Pet Ownership, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of Polyvinyl chloride fans
| Metric | Value |
|---|---|
| Female | 54.3% |
| Male | 45.7% |
| Average age | 44.3 |
| Estimated audience size | 1,322,305 |
Audience persona
The typical Polyvinyl chloride fan in Germany is balanced, around 44.3 years old, with strong Pet Ownership tendencies and a notable affinity for Sticker.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 333,221 | 1.15× |
| Bayern | 202,196 | 0.95× |
| Baden-Württemberg | 200,288 | 1.11× |
| Niedersachsen | 147,559 | 1.15× |
| Hessen | 116,037 | 1.15× |
| Rheinland-Pfalz | 65,655 | 0.99× |
| Berlin | 65,340 | 1.11× |
| Sachsen | 56,788 | 0.88× |
| Schleswig-Holstein | 47,337 | 1× |
| Hamburg | 34,948 | 1.17× |
| Brandenburg | 34,914 | 0.85× |
| Sachsen-Anhalt | 27,991 | 0.82× |
| Thüringen | 26,962 | 0.8× |
| Mecklenburg-Vorpommern | 20,045 | 0.79× |
| Saarland | 15,225 | 0.94× |
| Bremen | 13,447 | 1.19× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sticker | 9.68× | Fashion & Accessoires |
| Longhorn Harley-Davidson | 45.83× | |
| Instant messaging | 1.91× | Internet & Social Media |
| Woolworths | 2.34× | Shopping |
| Footwear | 1.51× | Fashion & Accessoires |
| Decal | 6.8× | Kids & Family |
| Painting | 1.62× | Arts & Culture |
| Linen | 3.6× | Fashion & Accessoires |
| Berkshire Hathaway | 6.53× | Business & Career |
| Ford Ranger | 5.29× | Cars & Mobility |
| Carpet | 2.8× | Home & Garden |
| Drop shipping | 1.61× | Shopping |
| Mammal | 1.56× | Pets & Animals |
| Hygiene | 1.67× | Beauty & Wellness |
| Price | 1.64× | Shopping |
| Wallpaper | 2.74× | Home & Garden |
| Undergarment | 1.56× | Fashion & Accessoires |
| Wrench | 2.54× | Home & Garden |
| Baggage | 2.28× | Fashion & Accessoires |
| Drawing | 1.67× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.63 |
| Quality Awareness | PREMIUM | 1.5 |
| DIY Mentality | THRILL | 1.47 |
| Tradition | CONSERVATISM | 1.39 |
| Design Affinity | PREMIUM | 1.31 |
| Patriotism | CONSERVATISM | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.5% |
| United Kingdom | 8.7% |
| Italy | 5.3% |
See Polyvinyl chloride audiences in other countries
More Home & Garden audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Polyvinyl chloride have in Germany?
Polyvinyl chloride has an estimated audience of 1,322,305 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Polyvinyl chloride fans?
54.3% of Polyvinyl chloride fans are female, 45.7% are male, with an average age of 44.3 years.
Which brands do Polyvinyl chloride fans like most?
Polyvinyl chloride fans show strongest brand affinity for Sticker (9.68×), Longhorn Harley-Davidson (45.83×), and Instant messaging (1.91×) over the country average.
Where do Polyvinyl chloride fans live in Germany?
Polyvinyl chloride fans in Germany are most concentrated in Nordrhein-Westfalen (reach 333,221), Bayern (reach 202,196), and Baden-Württemberg (reach 200,288). These three regions account for the largest share of the active audience.
What other brands do Polyvinyl chloride fans also like?
Beyond Polyvinyl chloride itself, the audience over-indexes on Longhorn Harley-Davidson (45.83×), Instant messaging (1.91×), Woolworths (2.34×), and Footwear (1.51×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Polyvinyl chloride. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.