Printer (computing) Audience in Germany
Printer (computing) has an estimated audience of 1,280,135 people in Germany. 45.7% are female, 54.3% are male, average age 41.5. Top regions: Nordrhein-Westfalen, Berlin, Hessen. Top brand affinities: Tipico, Ink cartridge, FRITZ!Box, Tagesschau, Ornamental plant.
The average Printer (computing) fan in Germany is 41.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Berlin, Hessen. Top brand affinities include Tipico, Ink cartridge, FRITZ!Box, with strongest over-indexing on Tipico (12.83× the country average). Demographically, the Printer (computing) audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Family Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Printer (computing) fans
| Metric | Value |
|---|---|
| Female | 45.7% |
| Male | 54.3% |
| Average age | 41.5 |
| Estimated audience size | 1,280,135 |
Audience persona
The typical Printer (computing) fan in Germany is balanced, around 41.5 years old, with strong Family Orientation tendencies and a notable affinity for Tipico.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 179,885 | 0.64× |
| Berlin | 161,904 | 2.83× |
| Hessen | 129,554 | 1.33× |
| Bayern | 117,673 | 0.57× |
| Rheinland-Pfalz | 113,185 | 1.76× |
| Niedersachsen | 103,705 | 0.83× |
| Baden-Württemberg | 86,883 | 0.5× |
| Brandenburg | 54,825 | 1.38× |
| Sachsen | 49,243 | 0.78× |
| Schleswig-Holstein | 48,469 | 1.05× |
| Sachsen-Anhalt | 19,717 | 0.59× |
| Mecklenburg-Vorpommern | 17,342 | 0.71× |
| Saarland | 17,239 | 1.1× |
| Bremen | 16,918 | 1.55× |
| Hamburg | 10,632 | 0.37× |
| Thüringen | None× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tipico | 12.83× | Games |
| Ink cartridge | 37.03× | Technology & Electronics |
| FRITZ!Box | 3.96× | Technology & Electronics |
| Tagesschau | 2.36× | Movies & TV |
| Ornamental plant | 4.13× | Home & Garden |
| Telecommuting | 8.29× | Business & Career |
| Hewlett-Packard | 8.92× | Technology & Electronics |
| Home Office | 3.74× | Business & Career |
| Photocopier | 11.96× | Business & Career |
| REWE | 2.09× | Shopping |
| Multi-function printer | 22.62× | Technology & Electronics |
| RTL Television | 3.06× | Movies & TV |
| Laser printing | 12.95× | Technology & Electronics |
| Advanced Micro Devices | 7.95× | Technology & Electronics |
| Satire | 3.77× | Literature |
| USB Type-C | 24.84× | Technology & Electronics |
| Transfermarkt | 2.36× | Sports |
| Headphones | 4.49× | Technology & Electronics |
| Western Union | 3.36× | Business & Career |
| Family | 1.56× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.43 |
| Need for Security | CONSERVATISM | 1.43 |
| Pet Ownership | JOY | 1.39 |
| Patriotism | CONSERVATISM | 1.37 |
| Convenience Orientation | PREMIUM | 1.33 |
| DIY Mentality | THRILL | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.1% |
| Italy | 6.7% |
| Brazil | 6.4% |
See Printer (computing) audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Printer (computing) have in Germany?
Printer (computing) has an estimated audience of 1,280,135 people in Germany, concentrated in Nordrhein-Westfalen and Berlin.
What is the gender split and age of Printer (computing) fans?
45.7% of Printer (computing) fans are female, 54.3% are male, with an average age of 41.5 years.
Which brands do Printer (computing) fans like most?
Printer (computing) fans show strongest brand affinity for Tipico (12.83×), Ink cartridge (37.03×), and FRITZ!Box (3.96×) over the country average.
Where do Printer (computing) fans live in Germany?
Printer (computing) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 179,885), Berlin (reach 161,904), and Hessen (reach 129,554). These three regions account for the largest share of the active audience.
What other brands do Printer (computing) fans also like?
Beyond Printer (computing) itself, the audience over-indexes on Ink cartridge (37.03×), FRITZ!Box (3.96×), Tagesschau (2.36×), and Ornamental plant (4.13×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Printer (computing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.