Rascasse Audience Intelligence

Radio WAF Audience in Germany

A data profile of the people who buy, follow and care about Radio WAF in Germany — modelled from more than twelve digital signal sources. Radio WAF has an estimated audience of 507,062 people in Germany.

The average Radio WAF fan in Germany is 41.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern.

Top brand affinities include Warendorf, Nature, Family, with strongest over-indexing on Warendorf (43.7× the country average).

Demographically, the Radio WAF audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Radio WAF fan in Germany is balanced, around 41.8 years old, with strong Community Orientation tendencies and a notable affinity for Warendorf.

Category: Music & Radio · Type: Radio Station

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Radio WAF profile in Germany.

Audience size
507K
in Germany
Gender
53.2%
46.8% male
Age
41.8
average years
Country rank
#11600
Radio Station in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Radio WAF fans

53.2% are female, 46.8% are male, average age 41.8.

Fig. 02

Gender split

53.2%
Female
46.8%
Male
Demographic split for Radio WAF audience in Germany
MetricValue
Female53.2%
Male46.8%
Average age41.8
Estimated audience size507,062
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the Radio WAF audience in Germany
Age bracketShare%
16-1914%
20-2917%
30-3921%
40-4924%
50+24%
Fig. 04

Worldwide distribution

98.8%

of the worldwide Radio WAF audience comes from Germany.

Worldwide audience distribution share by country for Radio WAF
CountryShare
Germany98.8%
Netherlands0.2%
Spain0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Radio WAF audience in Germany is strongest.

Fig. 05

Top regions by affinity

Radio WAF fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~400K13.53×
02Bremen~3K0.76×
03Saarland~5K0.73×
04Sachsen-Anhalt~9K0.70×
05Thüringen~9K0.67×
06Brandenburg~10K0.65×
07Niedersachsen~30K0.57×
08Mecklenburg-Vorpommern~5K0.52×
09Sachsen~10K0.44×
10Schleswig-Holstein~8K0.42×
11Hamburg~5K0.42×
12Rheinland-Pfalz~10K0.37×
13Berlin~7K0.32×
14Hessen~10K0.29×
15Baden-Württemberg~20K0.26×
16Bayern~20K0.22×
Fig. 06

Affinity by region

Affinity by region — Radio WAF, Germany
0.22×1.00×13.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Radio WAF audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Radio WAF audience
#·InterestCategoryAffinity×
01WarendorfTravel & Leisure43.70×
02Carbonated waterFood & Beverages7.82×
03Fox News ChannelMovies & TV7.82×
04Paul SchockemöhleSports5.20×
05VolunteeringPolitics & Society2.62×
06NatureHome & Garden2.41×
07Breaking newsMovies & TV2.39×
08VacationsTravel & Leisure2.15×
09FamilyKids & Family2.08×
10TelegramInternet & Social Media1.97×
11TagesschauMovies & TV1.91×
12EmailTechnology & Electronics1.89×
13TransfermarktSports1.79×
14Aral AGCars & Mobility1.76×
15Online newspaperNews1.73×
16Solar energyHome & Garden1.63×
17North Rhine-WestphaliaTravel & Leisure1.62×
18HugendubelShopping1.61×
19GermanyTravel & Leisure1.57×
20Netto Marken-DiscountShopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Radio WAF audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Radio WAF audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.42×
PatriotismCONSERVATISM1.31×
Quality AwarenessPREMIUM1.30×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Radio WAF audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.84×
CreativityOPEN0.87×
DIY MentalityTHRILL0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Radio WAF have in Germany?

Radio WAF has an estimated audience of 507,062 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

02

What is the gender split and age of Radio WAF fans?

53.2% of Radio WAF fans are female, 46.8% are male, with an average age of 41.8 years.

03

Which brands do Radio WAF fans like most?

Radio WAF fans show strongest brand affinity for Warendorf (43.7×), Nature (2.41×), and Family (2.08×) over the country average.

04

Where do Radio WAF fans live in Germany?

Radio WAF fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Niedersachsen (reach ~30K), and Bayern (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Radio WAF fans also like?

Beyond Radio WAF itself, the audience over-indexes on Nature (2.41×), Family (2.08×), Germany (1.57×), and Tagesschau (1.91×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Radio WAF. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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