Reggae genres Audience in Germany
Reggae genres has an estimated audience of 619,626 people in Germany. 49.5% are female, 50.5% are male, average age 31.9. Top regions: Nordrhein-Westfalen, Bayern, Rheinland-Pfalz. Top brand affinities: Bank for International Settlements, Christmas lights, Emmy Rossum, Nelly, Bob the Builder.
The average Reggae genres fan in Germany is 31.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Rheinland-Pfalz. Top brand affinities include Bank for International Settlements, Christmas lights, Emmy Rossum, with strongest over-indexing on Bank for International Settlements (110.81× the country average). Demographically, the Reggae genres audience skews balanced with an average age of 31.9, and over-indexes on personality traits such as Sports Activity, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Reggae genres fans
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 31.9 |
| Estimated audience size | 619,626 |
Audience persona
The typical Reggae genres fan in Germany is balanced, around 31.9 years old, with strong Sports Activity tendencies and a notable affinity for Bank for International Settlements.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 36,334 | 0.27× |
| Bayern | 31,622 | 0.32× |
| Rheinland-Pfalz | 29,277 | 0.94× |
| Baden-Württemberg | 28,962 | 0.34× |
| Sachsen | 28,458 | 0.94× |
| Sachsen-Anhalt | 27,657 | 1.72× |
| Thüringen | 27,259 | 1.73× |
| Niedersachsen | 26,143 | 0.43× |
| Brandenburg | 25,000 | 1.3× |
| Schleswig-Holstein | 23,366 | 1.05× |
| Saarland | 22,960 | 3.02× |
| Hessen | 21,593 | 0.46× |
| Berlin | 19,275 | 0.7× |
| Hamburg | 16,865 | 1.2× |
| Bremen | 12,476 | 2.35× |
| Mecklenburg-Vorpommern | 9,592 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bank for International Settlements | 110.81× | Politics & Society |
| Christmas lights | 19.04× | Home & Garden |
| Emmy Rossum | 20× | Movies & TV |
| Nelly | 17.2× | Music & Radio |
| Bob the Builder | 16.07× | Movies & TV |
| American Music Award | 20× | Music & Radio |
| Livemusic | 4.26× | Music & Radio |
| Aaliyah | 19.31× | Music & Radio |
| Roots reggae | 13.83× | Music & Radio |
| Western Union | 5.04× | Business & Career |
| Dancehalls | 5.7× | Music & Radio |
| Snowmobile | 12.12× | Cars & Mobility |
| T.I. | 20× | Music & Radio |
| Country rap | 6.21× | Music & Radio |
| Dave Grohl | 20× | Music & Radio |
| Wale (rapper) | 20× | Music & Radio |
| Reggaeton | 5.7× | Music & Radio |
| DirecTV | 6.88× | Movies & TV |
| Pets | 1.72× | Pets & Animals |
| Sublime (band) | 28.03× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.52 |
| Price Sensitivity | PREMIUM | 1.4 |
| Pet Ownership | JOY | 1.38 |
| Indulgence | JOY | 1.37 |
| Sustainability | BALANCE | 1.31 |
| Mindfulness | BALANCE | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.8% |
| Mexico | 8.9% |
| Colombia | 6.1% |
See Reggae genres audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Reggae genres have in Germany?
Reggae genres has an estimated audience of 619,626 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Reggae genres fans?
49.5% of Reggae genres fans are female, 50.5% are male, with an average age of 31.9 years.
Which brands do Reggae genres fans like most?
Reggae genres fans show strongest brand affinity for Bank for International Settlements (110.81×), Christmas lights (19.04×), and Emmy Rossum (20×) over the country average.
Where do Reggae genres fans live in Germany?
Reggae genres fans in Germany are most concentrated in Nordrhein-Westfalen (reach 36,334), Bayern (reach 31,622), and Rheinland-Pfalz (reach 29,277). These three regions account for the largest share of the active audience.
What other brands do Reggae genres fans also like?
Beyond Reggae genres itself, the audience over-indexes on Christmas lights (19.04×), Emmy Rossum (20×), Nelly (17.2×), and Bob the Builder (16.07×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Reggae genres. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.