Reggae genres Audience in United States

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Reggae genres has an estimated audience of 6,667,179 people in United States. 51.4% are female, 48.6% are male, average age 33.1. Top regions: California, Texas, Florida. Top brand affinities: Nationality, GILT, Combat sport, Nebraska Cornhuskers football, Kendra Scott.

The average Reggae genres fan in United States is 33.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nationality, GILT, Combat sport, with strongest over-indexing on Nationality (2.91× the country average). Demographically, the Reggae genres audience skews balanced with an average age of 33.1, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Reggae genres fans

Demographic split for Reggae genres audience in United States
MetricValue
Female51.4%
Male48.6%
Average age33.1
Estimated audience size6,667,179

Audience persona

The typical Reggae genres fan in United States is balanced, around 33.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Reggae genres in United States
RegionReachAffinity
California527,0000.72×
Texas248,9330.43×
Florida227,3100.5×
New York217,4570.58×
Pennsylvania99,4580.44×
Washington94,9700.71×
Georgia94,8480.46×
North Carolina92,4360.46×
Virginia83,9280.52×
Ohio82,5370.4×
New Jersey80,4320.47×
Illinois79,1510.36×
Massachusetts77,8310.59×
Arizona72,6520.53×
Michigan69,5240.4×
Colorado67,6460.64×
Tennessee56,6980.42×
Oregon55,6780.73×
Maryland54,7110.48×
Mississippi53,9310.98×
Louisiana51,9480.6×
Indiana51,4190.42×
Oklahoma50,7600.69×
Kentucky49,9560.6×
South Carolina49,2550.49×
Alabama48,3550.52×
Arkansas47,9120.87×
Missouri46,4780.43×
Hawaii45,8221.6×
Minnesota44,9360.47×
Nevada44,5240.69×
West Virginia44,5231.43×
Alaska44,4303.12×
Wisconsin44,0070.44×
Iowa42,2940.77×
Connecticut41,8460.63×
Kansas41,1240.78×
Idaho41,1151.23×
Utah40,7810.68×
Montana38,7322.09×
Maine38,3531.61×
South Dakota38,2302.48×
North Dakota37,2232.72×
New Hampshire36,6851.4×
Wyoming36,0163.64×
Nebraska35,9231.07×
New Mexico35,7351.07×
Rhode Island35,4241.67×
Vermont34,8412.98×
Delaware31,7231.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Reggae genres audience
BrandAffinityCategory
Nationality2.91×Politics & Society
GILT13.63×Shopping
Combat sport1.75×Sports
Nebraska Cornhuskers football3.44×Sports
Kendra Scott2.73×Fashion & Accessoires
Jesse Plemons2.91×Movies & TV
Progressive rock1.74×Music & Radio
Hog Hunting2.69×Sports
Bank account1.87×Business & Career
Jaws4.08×Movies & TV
Charlamagne Tha God5.91×Movies & TV
Panama1.96×Travel & Leisure
Nipsey Hussle2.8×Music & Radio
Staycation1.53×Home & Garden
Grammarly2.05×Business & Career
Urban horticulture1.56×Home & Garden
Halsey, Oregon3.6×Travel & Leisure
Homie6.35×Politics & Society
HomeSense2.17×Home & Garden
UK garage2.16×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Reggae genres audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.87
ExtroversionTHRILL1.33
Early Adopter MentalityPOWER1.2
Luxury OrientationPREMIUM1.19
Family OrientationCONSERVATISM1.16
Risk AppetiteTHRILL1.12

Worldwide distribution

Worldwide audience distribution share by country for Reggae genres
CountryShare
United States20.8%
Mexico8.9%
Colombia6.1%

See Reggae genres audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Reggae genres have in United States?

Reggae genres has an estimated audience of 6,667,179 people in United States, concentrated in California and Texas.

What is the gender split and age of Reggae genres fans?

51.4% of Reggae genres fans are female, 48.6% are male, with an average age of 33.1 years.

Which brands do Reggae genres fans like most?

Reggae genres fans show strongest brand affinity for Nationality (2.91×), GILT (13.63×), and Combat sport (1.75×) over the country average.

Where do Reggae genres fans live in United States?

Reggae genres fans in United States are most concentrated in California (reach 527,000), Texas (reach 248,933), and Florida (reach 227,310). These three regions account for the largest share of the active audience.

What other brands do Reggae genres fans also like?

Beyond Reggae genres itself, the audience over-indexes on GILT (13.63×), Combat sport (1.75×), Nebraska Cornhuskers football (3.44×), and Kendra Scott (2.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Reggae genres. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.