San Jose, California Audience in Germany

San Jose, California has an estimated audience of 1,193,513 people in Germany. 40.5% are female, 59.5% are male, average age 44.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Western Union, Satire, Allgäu, German television comedy, Headphones.

The average San Jose, California fan in Germany is 44.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Western Union, Satire, Allgäu, with strongest over-indexing on Western Union (18.94× the country average). Demographically, the San Jose, California audience skews more male with an average age of 44.3, and over-indexes on personality traits such as Tradition, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of San Jose, California fans

Demographic split for San Jose, California audience in Germany
MetricValue
Female40.5%
Male59.5%
Average age44.3
Estimated audience size1,193,513

Audience persona

The typical San Jose, California fan in Germany is more male, around 44.3 years old, with strong Tradition tendencies and a notable affinity for Western Union.

Top regions in Germany

Top regions ranked by reach for San Jose, California in Germany
RegionReachAffinity
Nordrhein-Westfalen277,3761.06×
Bayern254,7101.33×
Baden-Württemberg208,8241.28×
Hessen117,6111.29×
Niedersachsen111,1140.96×
Berlin67,9151.27×
Rheinland-Pfalz57,9020.97×
Sachsen50,1890.86×
Schleswig-Holstein42,807
Hamburg32,2551.2×
Brandenburg31,5590.85×
Thüringen22,9330.75×
Sachsen-Anhalt22,6230.73×
Mecklenburg-Vorpommern14,8710.65×
Bremen11,4061.12×
Saarland9,8900.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for San Jose, California audience
BrandAffinityCategory
Western Union18.94×Business & Career
Satire8.81×Literature
Allgäu9.46×Travel & Leisure
German television comedy8.77×Movies & TV
Headphones6.98×Technology & Electronics
Esso5.5×Cars & Mobility
C++6.52×Technology & Electronics
Antivirus software10.31×Technology & Electronics
Netto Marken-Discount2.52×Shopping
EBay2.42×Shopping
Hygiene3.55×Beauty & Wellness
Elon Musk6.1×Business & Career
Country rap6.13×Music & Radio
REWE2.11×Shopping
Pets1.71×Pets & Animals
Lake Constance7.82×Travel & Leisure
Risk management5.05×Business & Career
Automobiles1.78×Cars & Mobility
Family1.71×Kids & Family
Gianna Nannini7.42×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by San Jose, California audience
TraitClusterScore
TraditionCONSERVATISM1.51
Need for SecurityCONSERVATISM1.5
PatriotismCONSERVATISM1.38
Community OrientationOPEN1.31
Price SensitivityPREMIUM1.29
Convenience OrientationPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for San Jose, California
CountryShare
United States49.3%
United Kingdom7.8%
Germany4.5%

See San Jose, California audiences in other countries

More City audiences in Germany

Frequently asked questions

How many fans does San Jose, California have in Germany?

San Jose, California has an estimated audience of 1,193,513 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of San Jose, California fans?

40.5% of San Jose, California fans are female, 59.5% are male, with an average age of 44.3 years.

Which brands do San Jose, California fans like most?

San Jose, California fans show strongest brand affinity for Western Union (18.94×), Satire (8.81×), and Allgäu (9.46×) over the country average.

Where do San Jose, California fans live in Germany?

San Jose, California fans in Germany are most concentrated in Nordrhein-Westfalen (reach 277,376), Bayern (reach 254,710), and Baden-Württemberg (reach 208,824). These three regions account for the largest share of the active audience.

What other brands do San Jose, California fans also like?

Beyond San Jose, California itself, the audience over-indexes on Satire (8.81×), Allgäu (9.46×), German television comedy (8.77×), and Headphones (6.98×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for San Jose, California. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.