Surface mining Audience in Germany
Surface mining has an estimated audience of 1,071,541 people in Germany. 81.8% are female, 18.2% are male, average age 38.4. Top regions: Nordrhein-Westfalen, Bayern, Brandenburg. Top brand affinities: Home Office, Progressive rock, Unique Gifts, Saving, Christmas Gift.
The average Surface mining fan in Germany is 38.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Brandenburg. Top brand affinities include Home Office, Progressive rock, Unique Gifts, with strongest over-indexing on Home Office (1.87× the country average). Demographically, the Surface mining audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Price Sensitivity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Surface mining fans
| Metric | Value |
|---|---|
| Female | 81.8% |
| Male | 18.2% |
| Average age | 38.4 |
| Estimated audience size | 1,071,541 |
Audience persona
The typical Surface mining fan in Germany is more female, around 38.4 years old, with strong Price Sensitivity tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 65,143 | 0.28× |
| Bayern | 64,086 | 0.37× |
| Brandenburg | 61,296 | 1.84× |
| Baden-Württemberg | 60,660 | 0.41× |
| Thüringen | 58,384 | 2.14× |
| Niedersachsen | 57,972 | 0.56× |
| Rheinland-Pfalz | 57,734 | 1.08× |
| Sachsen | 56,868 | 1.08× |
| Schleswig-Holstein | 52,194 | 1.36× |
| Hessen | 49,389 | 0.6× |
| Berlin | 40,370 | 0.84× |
| Hamburg | 35,293 | 1.46× |
| Saarland | 34,455 | 2.62× |
| Mecklenburg-Vorpommern | 27,727 | 1.36× |
| Sachsen-Anhalt | 15,763 | 0.57× |
| Bremen | 6,762 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 1.87× | Business & Career |
| Progressive rock | 2.39× | Music & Radio |
| Unique Gifts | 1.82× | Shopping |
| Saving | 1.88× | Business & Career |
| Christmas Gift | 1.79× | Kids & Family |
| Birthday Gifts | 1.63× | Kids & Family |
| Jack White | 1.86× | Movies & TV |
| Snow White (Fables) | 2.11× | Literature |
| Škoda Kodiaq | 1.65× | Cars & Mobility |
| Pleural effusion | 2.88× | Health |
| Esra Erol | 3.59× | Movies & TV |
| Home Delivery | 1.72× | Food & Beverages |
| Ireen Sheer | 1.7× | Music & Radio |
| Information sensitivity | 2.97× | Technology & Electronics |
| Jason Clarke (actor) | 2.62× | Movies & TV |
| Picnic | 1.99× | Kids & Family |
| Fatteh | 5.75× | Food & Beverages |
| Jaguar F-Pace | 3.12× | Cars & Mobility |
| Preacher (comics) | 2.95× | Literature |
| Coworking | 1.63× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.27 |
| Creativity | OPEN | 1.18 |
| Pet Ownership | JOY | 1.15 |
| Sports Activity | POWER | 1.14 |
| Sustainability | BALANCE | 1.11 |
| Design Affinity | PREMIUM | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 59.3% |
| Brazil | 9.4% |
| United States | 8.1% |
See Surface mining audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Surface mining have in Germany?
Surface mining has an estimated audience of 1,071,541 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Surface mining fans?
81.8% of Surface mining fans are female, 18.2% are male, with an average age of 38.4 years.
Which brands do Surface mining fans like most?
Surface mining fans show strongest brand affinity for Home Office (1.87×), Progressive rock (2.39×), and Unique Gifts (1.82×) over the country average.
Where do Surface mining fans live in Germany?
Surface mining fans in Germany are most concentrated in Nordrhein-Westfalen (reach 65,143), Bayern (reach 64,086), and Brandenburg (reach 61,296). These three regions account for the largest share of the active audience.
What other brands do Surface mining fans also like?
Beyond Surface mining itself, the audience over-indexes on Progressive rock (2.39×), Unique Gifts (1.82×), Saving (1.88×), and Christmas Gift (1.79×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Surface mining. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.