Taxfix Audience in Germany

Taxfix has an estimated audience of 1,059,977 people in Germany. 41.8% are female, 58.2% are male, average age 41.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cocktail, Christmas Gift, Overboard (film), Jack White, Home Delivery.
The average Taxfix fan in Germany is 41.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cocktail, Christmas Gift, Overboard (film), with strongest over-indexing on Cocktail (1.81× the country average). Demographically, the Taxfix audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Career Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Broker / Crypto
Demographics of Taxfix fans
| Metric | Value |
|---|---|
| Female | 41.8% |
| Male | 58.2% |
| Average age | 41.5 |
| Estimated audience size | 1,059,977 |
Audience persona
The typical Taxfix fan in Germany is more male, around 41.5 years old, with strong Career Orientation tendencies and a notable affinity for Cocktail.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 249,890 | 1.08× |
| Bayern | 181,423 | 1.06× |
| Baden-Württemberg | 148,773 | 1.03× |
| Niedersachsen | 99,032 | 0.96× |
| Berlin | 93,132 | 1.97× |
| Hessen | 82,587 | 1.02× |
| Rheinland-Pfalz | 44,657 | 0.84× |
| Sachsen | 44,153 | 0.85× |
| Schleswig-Holstein | 36,039 | 0.95× |
| Hamburg | 31,794 | 1.33× |
| Brandenburg | 30,054 | 0.91× |
| Sachsen-Anhalt | 20,676 | 0.75× |
| Thüringen | 19,591 | 0.73× |
| Mecklenburg-Vorpommern | 14,468 | 0.71× |
| Saarland | 9,934 | 0.76× |
| Bremen | 9,471 | 1.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cocktail | 1.81× | Food & Beverages |
| Christmas Gift | 1.92× | Kids & Family |
| Overboard (film) | 6.59× | Movies & TV |
| Jack White | 1.64× | Movies & TV |
| Home Delivery | 2.3× | Food & Beverages |
| Peugeot 308 | 2.09× | Cars & Mobility |
| Noodle (Gorillaz) | 1.73× | Music & Radio |
| Metamorphoses | 1.77× | Literature |
| Esra Erol | 2.99× | Movies & TV |
| Jacob Tremblay | 2.42× | Movies & TV |
| Jesse Plemons | 1.6× | Movies & TV |
| Corfu (regional unit) | 1.52× | Travel & Leisure |
| Golem | 1.53× | Technology & Electronics |
| Solo climbing | 1.79× | Sports |
| Jaguar F-Pace | 2.87× | Cars & Mobility |
| Humans (TV series) | 2.26× | Movies & TV |
| The Knot (Website) | 4.09× | Kids & Family |
| Headhunters (film) | 2.04× | Movies & TV |
| Volvo V60 | 1.98× | Cars & Mobility |
| ESN | 3.61× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.83 |
| Need for Security | CONSERVATISM | 1.53 |
| Indulgence | JOY | 1.38 |
| Patriotism | CONSERVATISM | 1.27 |
| Quality Awareness | PREMIUM | 1.16 |
| Sports Activity | POWER | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 89.1% |
| Italy | 2.6% |
| Spain | 2.2% |
See Taxfix audiences in other countries
More Broker / Crypto audiences in Germany
- TradingView (4,051,758)
- Trade Republic (3,840,923)
- Revolut (2,425,241)
- Scalable Capital (1,229,495)
- EToro (1,209,841)
Frequently asked questions
How many fans does Taxfix have in Germany?
Taxfix has an estimated audience of 1,059,977 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Taxfix fans?
41.8% of Taxfix fans are female, 58.2% are male, with an average age of 41.5 years.
Which brands do Taxfix fans like most?
Taxfix fans show strongest brand affinity for Cocktail (1.81×), Christmas Gift (1.92×), and Overboard (film) (6.59×) over the country average.
Where do Taxfix fans live in Germany?
Taxfix fans in Germany are most concentrated in Nordrhein-Westfalen (reach 249,890), Bayern (reach 181,423), and Baden-Württemberg (reach 148,773). These three regions account for the largest share of the active audience.
What other brands do Taxfix fans also like?
Beyond Taxfix itself, the audience over-indexes on Christmas Gift (1.92×), Overboard (film) (6.59×), Jack White (1.64×), and Home Delivery (2.3×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Taxfix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.