Tennis Channel Audience in Germany
Tennis Channel has an estimated audience of 276,196 people in Germany. 30.1% are female, 69.9% are male, average age 39.5. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Alexander Zverev, Jannik Sinner, The Championships, Wimbledon, Australian Open, International Tennis Federation.
The average Tennis Channel fan in Germany is 39.5 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Alexander Zverev, Jannik Sinner, The Championships, Wimbledon, with strongest over-indexing on Alexander Zverev (14.21× the country average). Demographically, the Tennis Channel audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: TV Channel · Subtype: Tennis
Demographics of Tennis Channel fans
| Metric | Value |
|---|---|
| Female | 30.1% |
| Male | 69.9% |
| Average age | 39.5 |
| Estimated audience size | 276,196 |
Audience persona
The typical Tennis Channel fan in Germany is more male, around 39.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alexander Zverev.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 78,472 | 1.77× |
| Nordrhein-Westfalen | 67,210 | 1.11× |
| Baden-Württemberg | 47,097 | 1.25× |
| Hessen | 29,307 | 1.39× |
| Niedersachsen | 25,506 | 0.95× |
| Berlin | 16,430 | 1.33× |
| Rheinland-Pfalz | 16,272 | 1.18× |
| Schleswig-Holstein | 11,613 | 1.17× |
| Brandenburg | 8,886 | 1.04× |
| Hamburg | 8,586 | 1.38× |
| Sachsen | 6,038 | 0.45× |
| Saarland | 3,280 | 0.97× |
| Thüringen | 2,919 | 0.41× |
| Mecklenburg-Vorpommern | 2,713 | 0.51× |
| Sachsen-Anhalt | 2,418 | 0.34× |
| Bremen | 1,788 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alexander Zverev | 14.21× | Sports |
| Jannik Sinner | 13.21× | Sports |
| The Championships, Wimbledon | 18.3× | Sports |
| Australian Open | 20× | Sports |
| International Tennis Federation | 36.52× | Sports |
| Davis Cup | 20.26× | Sports |
| Roland Garros | 23.6× | Sports |
| US Open (tennis) | 15.82× | Sports |
| Carlos Alcaraz | 10.64× | Sports |
| Zlatan Ibrahimović | 28.01× | Sports |
| Aryna Sabalenka | 12.56× | Sports |
| Women's Tennis Association | 17.72× | Sports |
| Padel (sport) | 16.79× | Sports |
| Iga Swiatek | 17.77× | Sports |
| Madrid Open (tennis) | 32.43× | Sports |
| Wilson Tennis | 41.21× | Sports |
| Rafael Nadal | 19.65× | Sports |
| Venus Williams | 20.49× | Sports |
| Roger Federer | 17.06× | Sports |
| Paddle tennis | 21.67× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.79 |
| Sports Activity | POWER | 1.71 |
| Sustainability | BALANCE | 1.44 |
| Quality Awareness | PREMIUM | 1.41 |
| Career Orientation | POWER | 1.29 |
| Luxury Orientation | PREMIUM | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 43.0% |
| United Kingdom | 7.5% |
| Spain | 6.7% |
See Tennis Channel audiences in other countries
More Tennis audiences in Germany
- Alexander Zverev (5,532,202)
- Jannik Sinner (4,090,141)
- Boris Becker (2,992,722)
- Carlos Alcaraz (2,763,027)
- Novak Djokovic (2,523,608)
Frequently asked questions
How many fans does Tennis Channel have in Germany?
Tennis Channel has an estimated audience of 276,196 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Tennis Channel fans?
30.1% of Tennis Channel fans are female, 69.9% are male, with an average age of 39.5 years.
Which brands do Tennis Channel fans like most?
Tennis Channel fans show strongest brand affinity for Alexander Zverev (14.21×), Jannik Sinner (13.21×), and The Championships, Wimbledon (18.3×) over the country average.
Where do Tennis Channel fans live in Germany?
Tennis Channel fans in Germany are most concentrated in Bayern (reach 78,472), Nordrhein-Westfalen (reach 67,210), and Baden-Württemberg (reach 47,097). These three regions account for the largest share of the active audience.
What other brands do Tennis Channel fans also like?
Beyond Tennis Channel itself, the audience over-indexes on Jannik Sinner (13.21×), The Championships, Wimbledon (18.3×), Australian Open (20×), and International Tennis Federation (36.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tennis Channel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.