International Tennis Federation Audience in Germany
International Tennis Federation has an estimated audience of 314,426 people in Germany. 28.1% are female, 71.9% are male, average age 38.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Litter box, Peschici, Progressive rock, Guy Torry, Öhringen.
The average International Tennis Federation fan in Germany is 38.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Litter box, Peschici, Progressive rock, with strongest over-indexing on Litter box (2.34× the country average). Demographically, the International Tennis Federation audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Risk Appetite, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team
Demographics of International Tennis Federation fans
| Metric | Value |
|---|---|
| Female | 28.1% |
| Male | 71.9% |
| Average age | 38.7 |
| Estimated audience size | 314,426 |
Audience persona
The typical International Tennis Federation fan in Germany is more male, around 38.7 years old, with strong Risk Appetite tendencies and a notable affinity for Litter box.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 88,539 | 1.29× |
| Bayern | 60,463 | 1.2× |
| Baden-Württemberg | 58,339 | 1.36× |
| Hessen | 36,939 | 1.54× |
| Niedersachsen | 31,060 | 1.02× |
| Rheinland-Pfalz | 23,301 | 1.48× |
| Berlin | 15,008 | 1.07× |
| Sachsen | 13,040 | 0.85× |
| Schleswig-Holstein | 10,330 | 0.91× |
| Hamburg | 9,820 | 1.38× |
| Brandenburg | 6,563 | 0.67× |
| Saarland | 4,456 | 1.15× |
| Thüringen | 3,839 | 0.48× |
| Mecklenburg-Vorpommern | 3,562 | 0.59× |
| Sachsen-Anhalt | 2,924 | 0.36× |
| Bremen | 1,749 | 0.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Litter box | 2.34× | Pets & Animals |
| Peschici | 19.67× | Travel & Leisure |
| Progressive rock | 2.69× | Music & Radio |
| Guy Torry | 37× | Movies & TV |
| Öhringen | 20× | Travel & Leisure |
| Handmade Gifts | 2.68× | Kids & Family |
| Gauri Khan | 12.61× | Movies & TV |
| Encouragement | 28.15× | Business & Career |
| Building insulation | 5.1× | Home & Garden |
| Emperor Entertainment Group | 4.29× | Business & Career |
| Google Analytics | 2.23× | Internet & Social Media |
| Mechanic | 1.82× | Cars & Mobility |
| Alaska | 2.95× | Travel & Leisure |
| Carrie (novel) | 4.66× | Literature |
| Buddy – The Buddy Holly Story | 3.73× | Music & Radio |
| Natural rubber | 1.73× | Cars & Mobility |
| Brockmans Gin | 13.88× | Food & Beverages |
| Business English | 2.05× | Business & Career |
| Graham Greene | 3.17× | Literature |
| Ewa Chodakowska | 6.28× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.53 |
| Sustainability | BALANCE | 1.44 |
| Career Orientation | POWER | 1.38 |
| Sports Activity | POWER | 1.37 |
| Early Adopter Mentality | POWER | 1.37 |
| Urban Lifestyle | OPEN | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.4% |
| Japan | 9.7% |
| Italy | 9.4% |
See International Tennis Federation audiences in other countries
- International Tennis Federation — United States
- International Tennis Federation — United Kingdom
- International Tennis Federation — France
- International Tennis Federation — Italy
- International Tennis Federation — Spain
- International Tennis Federation — Brazil
- International Tennis Federation — Japan
- International Tennis Federation — South Korea
- International Tennis Federation — India
More Sports audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- SV Werder Bremen (15,059,119)
- Eintracht Frankfurt (13,696,906)
- Real Madrid C.F. (13,413,363)
Frequently asked questions
How many fans does International Tennis Federation have in Germany?
International Tennis Federation has an estimated audience of 314,426 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of International Tennis Federation fans?
28.1% of International Tennis Federation fans are female, 71.9% are male, with an average age of 38.7 years.
Which brands do International Tennis Federation fans like most?
International Tennis Federation fans show strongest brand affinity for Litter box (2.34×), Peschici (19.67×), and Progressive rock (2.69×) over the country average.
Where do International Tennis Federation fans live in Germany?
International Tennis Federation fans in Germany are most concentrated in Nordrhein-Westfalen (reach 88,539), Bayern (reach 60,463), and Baden-Württemberg (reach 58,339). These three regions account for the largest share of the active audience.
What other brands do International Tennis Federation fans also like?
Beyond International Tennis Federation itself, the audience over-indexes on Peschici (19.67×), Progressive rock (2.69×), Guy Torry (37×), and Öhringen (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for International Tennis Federation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.