Rascasse Audience Intelligence

International Tennis Federation Audience in Germany

A data profile of the people who buy, follow and care about International Tennis Federation in Germany — modelled from more than twelve digital signal sources. International Tennis Federation has an estimated audience of 314,902 people in Germany.

#269among Team in Germany#1321in Sports

The average International Tennis Federation fan in Germany is 38.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Australian Open, Alexander Zverev, US Open (tennis), with strongest over-indexing on Australian Open (42.74× the country average).

Demographically, the International Tennis Federation audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Risk Appetite, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical International Tennis Federation fan in Germany is more male, around 38.7 years old, with strong Risk Appetite tendencies and a notable affinity for Australian Open.

Category: Sports · Type: Team

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the International Tennis Federation profile in Germany.

Audience size
315K
in Germany
Gender
28.1%♀
71.9% male
Age
38.7
average years
Country rank
#16711
Team in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of International Tennis Federation fans

28.1% are female, 71.9% are male, average age 38.7.

Fig. 02

Gender split

28.1%
Female
71.9%
Male
Demographic split for International Tennis Federation audience in Germany
MetricValue
Female28.1%
Male71.9%
Average age38.7
Estimated audience size314,902
Fig. 03

Age distribution

Ø 38.7
average years
Age distribution of the International Tennis Federation audience in Germany
Age bracketShare%
16-1916%
20-2921%
30-3925%
40-4924%
50+14%
Fig. 04

Worldwide distribution

4.1%

of the worldwide International Tennis Federation audience comes from Germany.

Worldwide audience distribution share by country for International Tennis Federation
CountryShare
United States16.0%
Italy9.9%
Japan9.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the International Tennis Federation audience in Germany is strongest.

Fig. 05

Top regions by affinity

International Tennis Federation fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~40K1.56×
02Rheinland-Pfalz~20K1.52×
03Baden-Württemberg~60K1.31×
04Hamburg~9K1.27×
05Nordrhein-Westfalen~80K1.20×
06Bayern~60K1.18×
07Saarland~4K1.13×
08Niedersachsen~30K1.06×
09Berlin~10K1.00×
10Schleswig-Holstein~10K0.92×
11Sachsen~10K0.84×
12Bremen~2K0.83×
13Brandenburg~7K0.77×
14Mecklenburg-Vorpommern~4K0.74×
15Thüringen~5K0.68×
16Sachsen-Anhalt~5K0.61×
Fig. 06

Affinity by region

Affinity by region — International Tennis Federation, Germany
0.61×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the International Tennis Federation audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for International Tennis Federation audience
#·InterestCategoryAffinity×
01BabolatSports43.02×
02Australian OpenSports42.74×
03Tennis ChannelSports36.52×
04Rafael NadalSports29.35×
05US Open (tennis)Sports26.50×
06Women's Tennis AssociationSports21.16×
07Squash (sport)Sports20.00×
08Serena WilliamsSports19.85×
09The Championships, WimbledonSports19.54×
10Alexander ZverevSports14.78×
11WE FashionFashion & Accessoires14.20×
12SpVgg Greuther FürthSports12.69×
13PGA TourSports12.00×
14Steffi GrafSports11.90×
15Lothar MatthäusSports11.33×
16Boris BeckerSports10.06×
171. FC Union BerlinSports9.42×
18SC FreiburgSports7.05×
19RB LeipzigSports6.57×
20Borussia MönchengladbachSports4.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the International Tennis Federation audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by International Tennis Federation audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL2.25×
SpiritualityBALANCE1.71×
Career OrientationPOWER1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by International Tennis Federation audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.57×
Price SensitivityPREMIUM0.58×
DIY MentalityTHRILL0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does International Tennis Federation have in Germany?

International Tennis Federation has an estimated audience of 314,902 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of International Tennis Federation fans?

28.1% of International Tennis Federation fans are female, 71.9% are male, with an average age of 38.7 years.

03

Which brands do International Tennis Federation fans like most?

International Tennis Federation fans show strongest brand affinity for Australian Open (42.74×), Alexander Zverev (14.78×), and US Open (tennis) (26.5×) over the country average.

04

Where do International Tennis Federation fans live in Germany?

International Tennis Federation fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do International Tennis Federation fans also like?

Beyond International Tennis Federation itself, the audience over-indexes on Alexander Zverev (14.78×), US Open (tennis) (26.5×), The Championships, Wimbledon (19.54×), and Rafael Nadal (29.35×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See International Tennis Federation audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for International Tennis Federation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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