The Hague Audience in Germany
The Hague has an estimated audience of 559,982 people in Germany. 66.4% are female, 33.6% are male, average age 39.4. Top regions: Nordrhein-Westfalen, Niedersachsen, Baden-Württemberg. Top brand affinities: Historic site, Curcuma, Stradivarius, Preacher (comics), Pillow.
The average The Hague fan in Germany is 39.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Baden-Württemberg. Top brand affinities include Historic site, Curcuma, Stradivarius, with strongest over-indexing on Historic site (62.05× the country average). Demographically, the The Hague audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Indulgence, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of The Hague fans
| Metric | Value |
|---|---|
| Female | 66.4% |
| Male | 33.6% |
| Average age | 39.4 |
| Estimated audience size | 559,982 |
Audience persona
The typical The Hague fan in Germany is more female, around 39.4 years old, with strong Indulgence tendencies and a notable affinity for Historic site.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 290,290 | 2.37× |
| Niedersachsen | 79,862 | 1.47× |
| Baden-Württemberg | 71,893 | 0.94× |
| Bayern | 68,551 | 0.76× |
| Hessen | 62,786 | 1.47× |
| Rheinland-Pfalz | 40,873 | 1.46× |
| Berlin | 20,591 | 0.82× |
| Sachsen | 16,775 | 0.61× |
| Schleswig-Holstein | 14,751 | 0.73× |
| Hamburg | 14,150 | 1.12× |
| Brandenburg | 8,303 | 0.48× |
| Thüringen | 8,130 | 0.57× |
| Sachsen-Anhalt | 7,217 | 0.5× |
| Saarland | 6,719 | 0.98× |
| Bremen | 5,991 | 1.25× |
| Mecklenburg-Vorpommern | 5,063 | 0.47× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Historic site | 62.05× | Arts & Culture |
| Curcuma | 8.35× | Food & Beverages |
| Stradivarius | 1.97× | Shopping |
| Preacher (comics) | 8.17× | Literature |
| Pillow | 1.73× | Home & Garden |
| Israel | 1.81× | Travel & Leisure |
| Esra Erol | 5.15× | Movies & TV |
| Buying and Selling Real Estate | 6.34× | Home & Garden |
| Islamabad United (cricket) | 16.07× | Sports |
| Fast Five | 3.93× | Movies & TV |
| Home Delivery | 2.16× | Food & Beverages |
| Euphonium | 8.44× | Music & Radio |
| Este, Veneto | 1.86× | Travel & Leisure |
| Corfu (regional unit) | 2.28× | Travel & Leisure |
| Natural rubber | 1.63× | Cars & Mobility |
| Keeper (password manager) | 2.87× | Technology & Electronics |
| Al Ahly SC | 2.43× | Sports |
| Molly Hatchet | 8.04× | Music & Radio |
| Gudrun Sjödén | 1.91× | Fashion & Accessoires |
| Volvo V60 | 2.72× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.4 |
| Design Affinity | PREMIUM | 1.4 |
| Community Orientation | OPEN | 1.38 |
| Pet Ownership | JOY | 1.33 |
| LGBTQ+ Identity | OPEN | 1.29 |
| Early Adopter Mentality | POWER | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| Netherlands | 51.8% |
| Belgium | 5.6% |
| United States | 4.9% |
See The Hague audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does The Hague have in Germany?
The Hague has an estimated audience of 559,982 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of The Hague fans?
66.4% of The Hague fans are female, 33.6% are male, with an average age of 39.4 years.
Which brands do The Hague fans like most?
The Hague fans show strongest brand affinity for Historic site (62.05×), Curcuma (8.35×), and Stradivarius (1.97×) over the country average.
Where do The Hague fans live in Germany?
The Hague fans in Germany are most concentrated in Nordrhein-Westfalen (reach 290,290), Niedersachsen (reach 79,862), and Baden-Württemberg (reach 71,893). These three regions account for the largest share of the active audience.
What other brands do The Hague fans also like?
Beyond The Hague itself, the audience over-indexes on Curcuma (8.35×), Stradivarius (1.97×), Preacher (comics) (8.17×), and Pillow (1.73×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for The Hague. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.