Rascasse Audience Intelligence

Toronto Audience in Germany

A data profile of the people who buy, follow and care about Toronto in Germany — modelled from more than twelve digital signal sources. Toronto has an estimated audience of 831,783 people in Germany.

#134among City in Germany#585among POI in Germany#607in Travel & Leisure

The average Toronto fan in Germany is 36.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Canada, Kaya Scodelario, Hugendubel, with strongest over-indexing on Canada (5.09× the country average).

Demographically, the Toronto audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Community Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Toronto fan in Germany is balanced, around 36.7 years old, with strong Community Orientation tendencies and a notable affinity for Canada.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Toronto profile in Germany.

Audience size
832K
in Germany
Gender
52.0%♀
48.0% male
Age
36.7
average years
Country rank
#7623
POI in Germany
Fig. 01

Search interest · 12-month trend

+226%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Toronto fans

52.0% are female, 48.0% are male, average age 36.7.

Fig. 02

Gender split

52.0%
Female
48.0%
Male
Demographic split for Toronto audience in Germany
MetricValue
Female52.0%
Male48.0%
Average age36.7
Estimated audience size831,783
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Toronto audience in Germany
Age bracketShare%
16-1926%
20-2921%
30-3919%
40-4919%
50+16%
Fig. 04

Worldwide distribution

1.3%

of the worldwide Toronto audience comes from Germany.

Worldwide audience distribution share by country for Toronto
CountryShare
United States24.3%
Canada22.0%
United Kingdom4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Toronto audience in Germany is strongest.

Fig. 05

Top regions by affinity

Toronto fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~80K1.28×
02Bayern~200K1.18×
03Baden-Württemberg~100K1.15×
04Berlin~40K1.15×
05Hamburg~20K1.13×
06Nordrhein-Westfalen~200K1.11×
07Niedersachsen~80K1.02×
08Bremen~7K1.02×
09Rheinland-Pfalz~40K1.00×
10Schleswig-Holstein~30K0.97×
11Saarland~10K0.94×
12Sachsen~40K0.87×
13Brandenburg~20K0.87×
14Thüringen~20K0.84×
15Sachsen-Anhalt~20K0.77×
16Mecklenburg-Vorpommern~10K0.76×
Fig. 06

Affinity by region

Affinity by region — Toronto, Germany
0.76×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Toronto audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Toronto audience
#·InterestCategoryAffinity×
01Kaya ScodelarioMovies & TV20.00×
02Doutzen KroesFashion & Accessoires20.00×
03SkyTeamTravel & Leisure20.00×
04Jeffree StarBeauty & Wellness11.33×
05Brittany SnowMovies & TV8.82×
06Disney ChannelMovies & TV7.57×
07Rosamund PikeMovies & TV7.43×
08Mytheresa.comShopping5.70×
09CanadaTravel & Leisure5.09×
10FloridaTravel & Leisure4.65×
11Mel GibsonMovies & TV4.38×
12Emily BluntMovies & TV4.27×
13Xabi AlonsoSports4.21×
14Robert RedfordMovies & TV3.73×
15Crime fictionLiterature3.04×
16HugendubelShopping2.81×
17Self-awarenessHealth2.54×
18Property finderHome & Garden2.29×
19BatmanMovies & TV1.60×
20TagesschauMovies & TV1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Toronto audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Toronto audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.91×
Quality AwarenessPREMIUM1.79×
SpiritualityBALANCE1.74×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Toronto audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.86×
CreativityOPEN0.92×
DIY MentalityTHRILL0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Toronto have in Germany?

Toronto has an estimated audience of 831,783 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Toronto fans?

52.0% of Toronto fans are female, 48.0% are male, with an average age of 36.7 years.

03

Which brands do Toronto fans like most?

Toronto fans show strongest brand affinity for Canada (5.09×), Kaya Scodelario (20×), and Hugendubel (2.81×) over the country average.

04

Where do Toronto fans live in Germany?

Toronto fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Toronto fans also like?

Beyond Toronto itself, the audience over-indexes on Kaya Scodelario (20×), Hugendubel (2.81×), Robert Redford (3.73×), and Disney Channel (7.57×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Germany

See Toronto audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Toronto. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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