Toronto Audience in Germany
Toronto has an estimated audience of 831,783 people in Germany. 52.0% are female, 48.0% are male, average age 36.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Kurt Weill, Snow White (Fables), Commercial mortgage, Nurse education, Gudrun Sjödén.
The average Toronto fan in Germany is 36.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Kurt Weill, Snow White (Fables), Commercial mortgage, with strongest over-indexing on Kurt Weill (20× the country average). Demographically, the Toronto audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Sustainability, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Toronto fans
| Metric | Value |
|---|---|
| Female | 52.0% |
| Male | 48.0% |
| Average age | 36.7 |
| Estimated audience size | 831,783 |
Audience persona
The typical Toronto fan in Germany is balanced, around 36.7 years old, with strong Sustainability tendencies and a notable affinity for Kurt Weill.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 205,911 | 1.13× |
| Bayern | 166,452 | 1.24× |
| Baden-Württemberg | 137,946 | 1.22× |
| Hessen | 89,106 | 1.41× |
| Niedersachsen | 80,033 | 0.99× |
| Berlin | 47,390 | 1.27× |
| Rheinland-Pfalz | 40,780 | 0.98× |
| Sachsen | 34,521 | 0.85× |
| Schleswig-Holstein | 28,364 | 0.95× |
| Hamburg | 22,263 | 1.18× |
| Brandenburg | 21,527 | 0.83× |
| Thüringen | 16,145 | 0.76× |
| Sachsen-Anhalt | 14,558 | 0.68× |
| Mecklenburg-Vorpommern | 10,433 | 0.66× |
| Saarland | 8,799 | 0.86× |
| Bremen | 7,032 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kurt Weill | 20× | Music & Radio |
| Snow White (Fables) | 1.98× | Literature |
| Commercial mortgage | 1.72× | Business & Career |
| Nurse education | 2.09× | Kids & Family |
| Gudrun Sjödén | 2.44× | Fashion & Accessoires |
| Corona (band) | 1.89× | Music & Radio |
| Staycation | 2.78× | Home & Garden |
| Este, Veneto | 1.72× | Travel & Leisure |
| Kerala | 2.75× | Travel & Leisure |
| Euphonium | 6.96× | Music & Radio |
| Kodi (software) | 1.74× | Technology & Electronics |
| JDSU | 1.93× | Business & Career |
| Cachorro | 2.07× | Pets & Animals |
| Hypertext | 1.66× | Technology & Electronics |
| Minnesota | 3.09× | Travel & Leisure |
| Elgato Gaming | 4.16× | Games |
| Celtic mythology | 2.5× | Arts & Culture |
| Hawesko | 1.76× | Food & Beverages |
| San Gil | 1.98× | Travel & Leisure |
| Buying a House | 2.66× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.68 |
| Spirituality | BALANCE | 1.51 |
| Travelling | THRILL | 1.5 |
| Early Adopter Mentality | POWER | 1.49 |
| Community Orientation | OPEN | 1.42 |
| Luxury Orientation | PREMIUM | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.4% |
| Canada | 22.1% |
| United Kingdom | 4.7% |
See Toronto audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Toronto have in Germany?
Toronto has an estimated audience of 831,783 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Toronto fans?
52.0% of Toronto fans are female, 48.0% are male, with an average age of 36.7 years.
Which brands do Toronto fans like most?
Toronto fans show strongest brand affinity for Kurt Weill (20×), Snow White (Fables) (1.98×), and Commercial mortgage (1.72×) over the country average.
Where do Toronto fans live in Germany?
Toronto fans in Germany are most concentrated in Nordrhein-Westfalen (reach 205,911), Bayern (reach 166,452), and Baden-Württemberg (reach 137,946). These three regions account for the largest share of the active audience.
What other brands do Toronto fans also like?
Beyond Toronto itself, the audience over-indexes on Snow White (Fables) (1.98×), Commercial mortgage (1.72×), Nurse education (2.09×), and Gudrun Sjödén (2.44×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Toronto. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.