Trucking Audience in Germany
Trucking has an estimated audience of 246,318 people in Germany. 31.3% are female, 68.7% are male, average age 37.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Gil Ofarim, Fandango (1985 film), Breel Embolo, Ich + Ich.
The average Trucking fan in Germany is 37.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Gil Ofarim, Fandango (1985 film), with strongest over-indexing on Progressive rock (3.02× the country average). Demographically, the Trucking audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Risk Appetite, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Topic · Subtype: Video game
Demographics of Trucking fans
| Metric | Value |
|---|---|
| Female | 31.3% |
| Male | 68.7% |
| Average age | 37.2 |
| Estimated audience size | 246,318 |
Audience persona
The typical Trucking fan in Germany is more male, around 37.2 years old, with strong Risk Appetite tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 52,202 | 0.97× |
| Bayern | 38,771 | 0.98× |
| Baden-Württemberg | 31,898 | 0.95× |
| Niedersachsen | 25,405 | 1.06× |
| Hessen | 23,921 | 1.27× |
| Sachsen | 13,064 | 1.08× |
| Rheinland-Pfalz | 12,512 | 1.01× |
| Berlin | 11,010 | 1× |
| Brandenburg | 10,283 | 1.35× |
| Schleswig-Holstein | 7,501 | 0.85× |
| Thüringen | 6,298 | 1× |
| Sachsen-Anhalt | 5,442 | 0.85× |
| Hamburg | 5,391 | 0.97× |
| Mecklenburg-Vorpommern | 3,933 | 0.84× |
| Bremen | 2,389 | 1.13× |
| Saarland | 2,065 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.02× | Music & Radio |
| Gil Ofarim | 2.1× | Music & Radio |
| Fandango (1985 film) | 15.03× | Movies & TV |
| Breel Embolo | 20× | Sports |
| Ich + Ich | 19.16× | Music & Radio |
| Madea Goes to Jail | 36.43× | Movies & TV |
| MK | 3.97× | Music & Radio |
| Rhodiola | 12.09× | Health |
| Natural rubber | 2.75× | Cars & Mobility |
| Gauri Khan | 12.36× | Movies & TV |
| Pillow | 1.71× | Home & Garden |
| The Human Centipede 2 (Full Sequence) | 8.52× | Movies & TV |
| Urban Outfitters | 1.73× | Shopping |
| International Canoe Federation | 10.65× | Sports |
| Icon (magazine) | 2.23× | Arts & Culture |
| Handmade Gifts | 1.72× | Kids & Family |
| The Eric André Show | 22.76× | Movies & TV |
| Tuscany | 3.86× | Travel & Leisure |
| Acoustic music | 3.06× | Music & Radio |
| Nationality | 2.2× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.93 |
| Sustainability | BALANCE | 1.67 |
| Travelling | THRILL | 1.66 |
| Sports Activity | POWER | 1.56 |
| Urban Lifestyle | OPEN | 1.54 |
| DIY Mentality | THRILL | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.6% |
| Brazil | 10.7% |
| France | 7.4% |
See Trucking audiences in other countries
More Video game audiences in Germany
- Breaking news (10,473,628)
- Motorcycle club (4,627,357)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Trucking have in Germany?
Trucking has an estimated audience of 246,318 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Trucking fans?
31.3% of Trucking fans are female, 68.7% are male, with an average age of 37.2 years.
Which brands do Trucking fans like most?
Trucking fans show strongest brand affinity for Progressive rock (3.02×), Gil Ofarim (2.1×), and Fandango (1985 film) (15.03×) over the country average.
Where do Trucking fans live in Germany?
Trucking fans in Germany are most concentrated in Nordrhein-Westfalen (reach 52,202), Bayern (reach 38,771), and Baden-Württemberg (reach 31,898). These three regions account for the largest share of the active audience.
What other brands do Trucking fans also like?
Beyond Trucking itself, the audience over-indexes on Gil Ofarim (2.1×), Fandango (1985 film) (15.03×), Breel Embolo (20×), and Ich + Ich (19.16×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Trucking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.