Rascasse Audience Intelligence

Tulum, Quintana Roo Audience in Germany

A data profile of the people who buy, follow and care about Tulum, Quintana Roo in Germany — modelled from more than twelve digital signal sources. Tulum, Quintana Roo has an estimated audience of 333,988 people in Germany.

#313among City in Germany#1493among POI in Germany#1286in Travel & Leisure

The average Tulum, Quintana Roo fan in Germany is 31.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Andy Serkis, PubMed, Air Europa, with strongest over-indexing on Andy Serkis (120.69× the country average).

Demographically, the Tulum, Quintana Roo audience skews balanced with an average age of 31.4, and over-indexes on personality traits such as Travelling, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Tulum, Quintana Roo fan in Germany is balanced, around 31.4 years old, with strong Travelling tendencies and a notable affinity for Andy Serkis.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tulum, Quintana Roo profile in Germany.

Audience size
334K
in Germany
Gender
51.4%♀
48.6% male
Age
31.4
average years
Country rank
#16064
POI in Germany
Fig. 01

Search interest · 12-month trend

-25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tulum, Quintana Roo fans

51.4% are female, 48.6% are male, average age 31.4.

Fig. 02

Gender split

51.4%
Female
48.6%
Male
Demographic split for Tulum, Quintana Roo audience in Germany
MetricValue
Female51.4%
Male48.6%
Average age31.4
Estimated audience size333,988
Fig. 03

Age distribution

Ø 31.4
average years
Age distribution of the Tulum, Quintana Roo audience in Germany
Age bracketShare%
16-1950%
20-2914%
30-3913%
40-4910%
50+14%
Fig. 04

Worldwide distribution

7.9%

of the worldwide Tulum, Quintana Roo audience comes from Germany.

Worldwide audience distribution share by country for Tulum, Quintana Roo
CountryShare
United States25.5%
Mexico12.6%
France11.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tulum, Quintana Roo audience in Germany is strongest.

Fig. 05

Top regions by affinity

Tulum, Quintana Roo fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~4K1.25×
02Saarland~5K1.15×
03Mecklenburg-Vorpommern~7K1.06×
04Sachsen-Anhalt~9K1.03×
05Thüringen~9K1.03×
06Brandenburg~10K1.00×
07Schleswig-Holstein~10K0.97×
08Hamburg~7K0.97×
09Rheinland-Pfalz~20K0.96×
10Berlin~10K0.96×
11Sachsen~20K0.95×
12Niedersachsen~30K0.92×
13Hessen~20K0.91×
14Baden-Württemberg~40K0.89×
15Bayern~50K0.87×
16Nordrhein-Westfalen~60K0.84×
Fig. 06

Affinity by region

Affinity by region — Tulum, Quintana Roo, Germany
0.84×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tulum, Quintana Roo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tulum, Quintana Roo audience
#·InterestCategoryAffinity×
01Andy SerkisMovies & TV120.69×
02FormenteraTravel & Leisure58.75×
03PubMedInternet & Social Media54.47×
04Great LakesTravel & Leisure49.90×
05Air EuropaTravel & Leisure42.01×
06Hotel IbisTravel & Leisure32.33×
07American AirlinesTravel & Leisure21.40×
08Playa del CarmenTravel & Leisure20.93×
09Air IndiaTravel & Leisure20.00×
10Ian McKellenMovies & TV20.00×
11MakeMyTripTravel & Leisure20.00×
12TakisFood & Beverages16.45×
13Xabi AlonsoSports12.92×
14Sex and the CityMovies & TV7.51×
15MexicoTravel & Leisure7.38×
16EasyJetTravel & Leisure6.85×
17WalmartShopping6.10×
18Arnold SchwarzeneggerMovies & TV5.95×
19EurowingsTravel & Leisure3.05×
20AirbnbTravel & Leisure2.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tulum, Quintana Roo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tulum, Quintana Roo audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.38×
Urban LifestyleOPEN2.08×
ExtroversionTHRILL1.98×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tulum, Quintana Roo audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.56×
Price SensitivityPREMIUM0.69×
DIY MentalityTHRILL0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tulum, Quintana Roo have in Germany?

Tulum, Quintana Roo has an estimated audience of 333,988 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Tulum, Quintana Roo fans?

51.4% of Tulum, Quintana Roo fans are female, 48.6% are male, with an average age of 31.4 years.

03

Which brands do Tulum, Quintana Roo fans like most?

Tulum, Quintana Roo fans show strongest brand affinity for Andy Serkis (120.69×), PubMed (54.47×), and Air Europa (42.01×) over the country average.

04

Where do Tulum, Quintana Roo fans live in Germany?

Tulum, Quintana Roo fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Tulum, Quintana Roo fans also like?

Beyond Tulum, Quintana Roo itself, the audience over-indexes on PubMed (54.47×), Air Europa (42.01×), Formentera (58.75×), and Great Lakes (49.9×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Germany

See Tulum, Quintana Roo audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tulum, Quintana Roo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →