Valencia Audience in Germany
Valencia has an estimated audience of 489,316 people in Germany. 51.7% are female, 48.3% are male, average age 42.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Satire, Benidorm, Country rap, German television comedy, Tagesschau.
The average Valencia fan in Germany is 42.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Satire, Benidorm, Country rap, with strongest over-indexing on Satire (7.45× the country average). Demographically, the Valencia audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Travelling, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Valencia fans
| Metric | Value |
|---|---|
| Female | 51.7% |
| Male | 48.3% |
| Average age | 42.8 |
| Estimated audience size | 489,316 |
Audience persona
The typical Valencia fan in Germany is balanced, around 42.8 years old, with strong Travelling tendencies and a notable affinity for Satire.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 125,798 | 1.17× |
| Bayern | 94,981 | 1.21× |
| Baden-Württemberg | 90,052 | 1.35× |
| Hessen | 51,538 | 1.38× |
| Niedersachsen | 41,968 | 0.88× |
| Berlin | 31,382 | 1.43× |
| Rheinland-Pfalz | 24,621 | 1× |
| Sachsen | 20,173 | 0.84× |
| Schleswig-Holstein | 16,880 | 0.96× |
| Hamburg | 14,796 | 1.34× |
| Brandenburg | 12,658 | 0.83× |
| Thüringen | 7,853 | 0.63× |
| Sachsen-Anhalt | 7,249 | 0.57× |
| Mecklenburg-Vorpommern | 6,148 | 0.66× |
| Saarland | 4,680 | 0.78× |
| Bremen | 3,987 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Satire | 7.45× | Literature |
| Benidorm | 55.21× | Travel & Leisure |
| Country rap | 7.81× | Music & Radio |
| German television comedy | 6.98× | Movies & TV |
| Tagesschau | 2.12× | Movies & TV |
| Group buying | 7.46× | Shopping |
| Allgäu | 5.47× | Travel & Leisure |
| Headphones | 4.58× | Technology & Electronics |
| Transfermarkt | 2.22× | Sports |
| Roller skating | 11.4× | Sports |
| Greece | 3.4× | Travel & Leisure |
| La Liga | 3.27× | Sports |
| TUI | 2.71× | Travel & Leisure |
| Spiegel Online | 1.65× | News |
| Stuttgart | 2.51× | Travel & Leisure |
| Esther Graf | 13.88× | Music & Radio |
| Catering | 3.51× | Food & Beverages |
| FIFA World Cup | 1.56× | Sports |
| Costume party | 8× | Arts & Culture |
| Airbnb | 1.73× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.93 |
| Urban Lifestyle | OPEN | 1.7 |
| Sports Activity | POWER | 1.66 |
| Indulgence | JOY | 1.62 |
| Quality Awareness | PREMIUM | 1.47 |
| Design Affinity | PREMIUM | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 31.6% |
| United States | 9.3% |
| Italy | 5.0% |
See Valencia audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Valencia have in Germany?
Valencia has an estimated audience of 489,316 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Valencia fans?
51.7% of Valencia fans are female, 48.3% are male, with an average age of 42.8 years.
Which brands do Valencia fans like most?
Valencia fans show strongest brand affinity for Satire (7.45×), Benidorm (55.21×), and Country rap (7.81×) over the country average.
Where do Valencia fans live in Germany?
Valencia fans in Germany are most concentrated in Nordrhein-Westfalen (reach 125,798), Bayern (reach 94,981), and Baden-Württemberg (reach 90,052). These three regions account for the largest share of the active audience.
What other brands do Valencia fans also like?
Beyond Valencia itself, the audience over-indexes on Benidorm (55.21×), Country rap (7.81×), German television comedy (6.98×), and Tagesschau (2.12×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Valencia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.