Vancouver Audience in Germany
Vancouver has an estimated audience of 394,338 people in Germany. 51.4% are female, 48.6% are male, average age 36.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Medieval fantasy, Euphonium, Product design, Kerala, Christmas Gift.
The average Vancouver fan in Germany is 36.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Medieval fantasy, Euphonium, Product design, with strongest over-indexing on Medieval fantasy (12.7× the country average). Demographically, the Vancouver audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Vancouver fans
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 36.7 |
| Estimated audience size | 394,338 |
Audience persona
The typical Vancouver fan in Germany is balanced, around 36.7 years old, with strong Sustainability tendencies and a notable affinity for Medieval fantasy.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 98,265 | 1.14× |
| Bayern | 77,495 | 1.22× |
| Baden-Württemberg | 65,139 | 1.21× |
| Hessen | 41,619 | 1.38× |
| Niedersachsen | 38,614 | 1.01× |
| Berlin | 21,239 | 1.2× |
| Rheinland-Pfalz | 20,491 | 1.04× |
| Sachsen | 16,060 | 0.83× |
| Schleswig-Holstein | 13,865 | 0.98× |
| Hamburg | 10,975 | 1.23× |
| Brandenburg | 9,359 | 0.77× |
| Thüringen | 7,758 | 0.77× |
| Sachsen-Anhalt | 6,930 | 0.68× |
| Mecklenburg-Vorpommern | 5,047 | 0.67× |
| Saarland | 3,942 | 0.81× |
| Bremen | 3,548 | 1.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Medieval fantasy | 12.7× | Literature |
| Euphonium | 12.32× | Music & Radio |
| Product design | 1.78× | Business & Career |
| Kerala | 4.51× | Travel & Leisure |
| Christmas Gift | 1.74× | Kids & Family |
| Stradivarius | 1.55× | Shopping |
| Celtic mythology | 5.02× | Arts & Culture |
| Urban horticulture | 1.56× | Home & Garden |
| Škoda Kodiaq | 1.75× | Cars & Mobility |
| JDSU | 2.75× | Business & Career |
| Castile soap | 17.33× | Home & Garden |
| Esra Erol | 4.34× | Movies & TV |
| KLIX (AM) | 1.95× | Music & Radio |
| Nationality | 2.24× | Politics & Society |
| Este, Veneto | 1.89× | Travel & Leisure |
| DEFCON (video game) | 5.42× | Games |
| Buying a House | 4.42× | Home & Garden |
| Corona (band) | 1.77× | Music & Radio |
| Gudrun Sjödén | 2.13× | Fashion & Accessoires |
| Nurse education | 1.67× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.88 |
| LGBTQ+ Identity | OPEN | 1.76 |
| Pet Ownership | JOY | 1.73 |
| Risk Appetite | THRILL | 1.7 |
| Travelling | THRILL | 1.69 |
| Sports Activity | POWER | 1.63 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.3% |
| Canada | 24.0% |
| China | 5.0% |
See Vancouver audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Vancouver have in Germany?
Vancouver has an estimated audience of 394,338 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Vancouver fans?
51.4% of Vancouver fans are female, 48.6% are male, with an average age of 36.7 years.
Which brands do Vancouver fans like most?
Vancouver fans show strongest brand affinity for Medieval fantasy (12.7×), Euphonium (12.32×), and Product design (1.78×) over the country average.
Where do Vancouver fans live in Germany?
Vancouver fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,265), Bayern (reach 77,495), and Baden-Württemberg (reach 65,139). These three regions account for the largest share of the active audience.
What other brands do Vancouver fans also like?
Beyond Vancouver itself, the audience over-indexes on Euphonium (12.32×), Product design (1.78×), Kerala (4.51×), and Christmas Gift (1.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Vancouver. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.