Rascasse Audience Intelligence

Vancouver Audience in Germany

A data profile of the people who buy, follow and care about Vancouver in Germany — modelled from more than twelve digital signal sources. Vancouver has an estimated audience of 394,338 people in Germany.

#271among City in Germany#1271among POI in Germany#1116in Travel & Leisure

The average Vancouver fan in Germany is 36.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Google News, Canada, Robert Redford, with strongest over-indexing on Google News (11.9× the country average).

Demographically, the Vancouver audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Quality Awareness, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Vancouver fan in Germany is balanced, around 36.7 years old, with strong Quality Awareness tendencies and a notable affinity for Google News.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Vancouver profile in Germany.

Audience size
394K
in Germany
Gender
51.4%♀
48.6% male
Age
36.7
average years
Country rank
#14166
POI in Germany
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Vancouver fans

51.4% are female, 48.6% are male, average age 36.7.

Fig. 02

Gender split

51.4%
Female
48.6%
Male
Demographic split for Vancouver audience in Germany
MetricValue
Female51.4%
Male48.6%
Average age36.7
Estimated audience size394,338
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Vancouver audience in Germany
Age bracketShare%
16-1923%
20-2923%
30-3922%
40-4919%
50+13%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Vancouver audience comes from Germany.

Worldwide audience distribution share by country for Vancouver
CountryShare
United States29.2%
Canada24.0%
China5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vancouver audience in Germany is strongest.

Fig. 05

Top regions by affinity

Vancouver fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~40K1.32×
02Bayern~80K1.25×
03Hamburg~10K1.20×
04Baden-Württemberg~60K1.18×
05Nordrhein-Westfalen~100K1.15×
06Berlin~20K1.12×
07Rheinland-Pfalz~20K1.05×
08Bremen~4K1.05×
09Niedersachsen~40K1.00×
10Schleswig-Holstein~10K0.99×
11Saarland~4K0.89×
12Sachsen~20K0.84×
13Brandenburg~10K0.79×
14Thüringen~8K0.79×
15Sachsen-Anhalt~7K0.71×
16Mecklenburg-Vorpommern~5K0.71×
Fig. 06

Affinity by region

Affinity by region — Vancouver, Germany
0.71×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Vancouver audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Vancouver audience
#·InterestCategoryAffinity×
01Leipzig Book FairLiterature15.21×
02Google NewsNews11.90×
03Rosamund PikeMovies & TV10.55×
04HackersMovies & TV9.75×
05Robert RedfordMovies & TV7.64×
06CanadaTravel & Leisure6.82×
07Keira KnightleyMovies & TV6.59×
08Mel GibsonMovies & TV5.65×
09Crime fictionLiterature5.04×
10DuolingoBusiness & Career4.83×
11Kelly OsbourneMusic & Radio4.68×
12Dexter (TV series)Movies & TV4.62×
13Emily BluntMovies & TV4.27×
14Detective fictionLiterature4.15×
15Non-fiction booksLiterature3.95×
16ActivismPolitics & Society3.80×
17CarcareCars & Mobility3.18×
18Bruce WillisMovies & TV2.91×
19HugendubelShopping2.52×
20TagesschauMovies & TV1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Vancouver audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Vancouver audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.06×
Risk AppetiteTHRILL1.82×
Community OrientationOPEN1.80×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Vancouver audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.80×
Family OrientationCONSERVATISM0.87×
CreativityOPEN0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Vancouver have in Germany?

Vancouver has an estimated audience of 394,338 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Vancouver fans?

51.4% of Vancouver fans are female, 48.6% are male, with an average age of 36.7 years.

03

Which brands do Vancouver fans like most?

Vancouver fans show strongest brand affinity for Google News (11.9×), Canada (6.82×), and Robert Redford (7.64×) over the country average.

04

Where do Vancouver fans live in Germany?

Vancouver fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Vancouver fans also like?

Beyond Vancouver itself, the audience over-indexes on Canada (6.82×), Robert Redford (7.64×), Crime fiction (5.04×), and Keira Knightley (6.59×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Germany

See Vancouver audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Vancouver. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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