Video editing software Audience in Germany
Video editing software has an estimated audience of 974,705 people in Germany. 42.5% are female, 57.5% are male, average age 33.9. Top regions: Nordrhein-Westfalen, Bayern, Thüringen. Top brand affinities: Livemusic, Batman, Flickr, Art exhibition, Canva.
The average Video editing software fan in Germany is 33.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Thüringen. Top brand affinities include Livemusic, Batman, Flickr, with strongest over-indexing on Livemusic (5.75× the country average). Demographically, the Video editing software audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Sports Activity, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Video editing software fans
| Metric | Value |
|---|---|
| Female | 42.5% |
| Male | 57.5% |
| Average age | 33.9 |
| Estimated audience size | 974,705 |
Audience persona
The typical Video editing software fan in Germany is more male, around 33.9 years old, with strong Sports Activity tendencies and a notable affinity for Livemusic.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 149,368 | 0.7× |
| Bayern | 130,947 | 0.84× |
| Thüringen | 124,125 | 5× |
| Baden-Württemberg | 96,958 | 0.73× |
| Hessen | 75,151 | 1.01× |
| Berlin | 60,908 | 1.4× |
| Niedersachsen | 56,338 | 0.6× |
| Rheinland-Pfalz | 36,128 | 0.74× |
| Sachsen | 25,391 | 0.53× |
| Schleswig-Holstein | 25,289 | 0.72× |
| Hamburg | 19,187 | 0.87× |
| Brandenburg | 16,154 | 0.53× |
| Sachsen-Anhalt | 11,619 | 0.46× |
| Mecklenburg-Vorpommern | 9,900 | 0.53× |
| Saarland | 6,667 | 0.56× |
| Bremen | 6,542 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Livemusic | 5.75× | Music & Radio |
| Batman | 3.81× | Movies & TV |
| Flickr | 10.58× | Internet & Social Media |
| Art exhibition | 4.73× | Arts & Culture |
| Canva | 6.95× | Technology & Electronics |
| Vegetable Gardening | 7.02× | Food & Beverages |
| Art Collecting | 8.83× | Arts & Culture |
| Instant messaging | 3.05× | Internet & Social Media |
| Ryanair | 2.73× | Travel & Leisure |
| Do it yourself (DIY) | 2.28× | Home & Garden |
| Video editing | 7.47× | Technology & Electronics |
| TikTok | 1.74× | Internet & Social Media |
| Etsy | 3.11× | Fashion & Accessoires |
| Adobe | 8.38× | Technology & Electronics |
| Minecraft | 5.43× | Games |
| Car wash | 4.68× | Cars & Mobility |
| Natural foods | 3.76× | Food & Beverages |
| Watercolor painting | 3.98× | Arts & Culture |
| Canon | 6.25× | Technology & Electronics |
| Non-fiction books | 4.14× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.75 |
| Urban Lifestyle | OPEN | 1.73 |
| Risk Appetite | THRILL | 1.72 |
| Early Adopter Mentality | POWER | 1.71 |
| Sustainability | BALANCE | 1.68 |
| Travelling | THRILL | 1.61 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.6% |
| Japan | 12.5% |
| China | 10.3% |
See Video editing software audiences in other countries
- Video editing software — United States
- Video editing software — United Kingdom
- Video editing software — France
- Video editing software — Italy
- Video editing software — Spain
- Video editing software — Brazil
- Video editing software — Japan
- Video editing software — South Korea
- Video editing software — India
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Video editing software have in Germany?
Video editing software has an estimated audience of 974,705 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Video editing software fans?
42.5% of Video editing software fans are female, 57.5% are male, with an average age of 33.9 years.
Which brands do Video editing software fans like most?
Video editing software fans show strongest brand affinity for Livemusic (5.75×), Batman (3.81×), and Flickr (10.58×) over the country average.
Where do Video editing software fans live in Germany?
Video editing software fans in Germany are most concentrated in Nordrhein-Westfalen (reach 149,368), Bayern (reach 130,947), and Thüringen (reach 124,125). These three regions account for the largest share of the active audience.
What other brands do Video editing software fans also like?
Beyond Video editing software itself, the audience over-indexes on Batman (3.81×), Flickr (10.58×), Art exhibition (4.73×), and Canva (6.95×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Video editing software. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.