Werben (Spreewald) Audience in Germany

Werben (Spreewald) has an estimated audience of 427,740 people in Germany. 46.7% are female, 53.3% are male, average age 40.2. Top regions: Brandenburg, Sachsen-Anhalt, Nordrhein-Westfalen. Top brand affinities: Business English, Peugeot 308, Necktie, Atkins diet, Caprivi Strip.
The average Werben (Spreewald) fan in Germany is 40.2 years old, balanced, and lives primarily in Brandenburg. The audience is concentrated in Brandenburg, Sachsen-Anhalt, Nordrhein-Westfalen. Top brand affinities include Business English, Peugeot 308, Necktie, with strongest over-indexing on Business English (3.11× the country average). Demographically, the Werben (Spreewald) audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Train station
Demographics of Werben (Spreewald) fans
| Metric | Value |
|---|---|
| Female | 46.7% |
| Male | 53.3% |
| Average age | 40.2 |
| Estimated audience size | 427,740 |
Audience persona
The typical Werben (Spreewald) fan in Germany is balanced, around 40.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Business English.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Brandenburg | 63,233 | 4.77× |
| Sachsen-Anhalt | 55,919 | 5.05× |
| Nordrhein-Westfalen | 26,183 | 0.28× |
| Sachsen | 24,511 | 1.17× |
| Berlin | 21,139 | 1.11× |
| Niedersachsen | 18,867 | 0.45× |
| Bayern | 16,113 | 0.23× |
| Baden-Württemberg | 13,292 | 0.23× |
| Hessen | 8,709 | 0.27× |
| Mecklenburg-Vorpommern | 6,215 | 0.76× |
| Schleswig-Holstein | 5,959 | 0.39× |
| Thüringen | 5,739 | 0.53× |
| Rheinland-Pfalz | 4,788 | 0.22× |
| Hamburg | 3,913 | 0.4× |
| Bremen | 1,158 | 0.32× |
| Saarland | 979 | 0.19× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Business English | 3.11× | Business & Career |
| Peugeot 308 | 2.39× | Cars & Mobility |
| Necktie | 1.98× | Fashion & Accessoires |
| Atkins diet | 2.05× | Health |
| Caprivi Strip | 3.13× | |
| Lebanese cuisine | 1.52× | Food & Beverages |
| Catania | 2.46× | Travel & Leisure |
| Life of Pi | 1.58× | Movies & TV |
| Rhodiola | 1.97× | Health |
| IOL | 2.36× | Pets & Animals |
| Baiersbronn | 1.54× | Travel & Leisure |
| Brăila | 1.57× | Travel & Leisure |
| Cagnes-sur-Mer | 1.77× | Travel & Leisure |
| Bornova | 1.5× | Travel & Leisure |
| CAD/CAM dentistry | 1.57× | Health |
| IPsec | 1.63× | |
| Generation Iron | 2.75× | Movies & TV |
| Umut Bulut | 1.73× | Sports |
| War on Terror | 1.61× | Politics & Society |
| Cadena SER | 1.62× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.27 |
| Career Orientation | POWER | 1.38 |
| Sustainability | BALANCE | 1.37 |
| Urban Lifestyle | OPEN | 1.32 |
| Need for Security | CONSERVATISM | 1.24 |
| Social Media Usage | JOY | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 99.2% |
| Austria | 0.5% |
| United States | 0.2% |
See Werben (Spreewald) audiences in other countries
More Train station audiences in Germany
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- San Bernardo, Chile (113,835)
Frequently asked questions
How many fans does Werben (Spreewald) have in Germany?
Werben (Spreewald) has an estimated audience of 427,740 people in Germany, concentrated in Brandenburg and Sachsen-Anhalt.
What is the gender split and age of Werben (Spreewald) fans?
46.7% of Werben (Spreewald) fans are female, 53.3% are male, with an average age of 40.2 years.
Which brands do Werben (Spreewald) fans like most?
Werben (Spreewald) fans show strongest brand affinity for Business English (3.11×), Peugeot 308 (2.39×), and Necktie (1.98×) over the country average.
Where do Werben (Spreewald) fans live in Germany?
Werben (Spreewald) fans in Germany are most concentrated in Brandenburg (reach 63,233), Sachsen-Anhalt (reach 55,919), and Nordrhein-Westfalen (reach 26,183). These three regions account for the largest share of the active audience.
What other brands do Werben (Spreewald) fans also like?
Beyond Werben (Spreewald) itself, the audience over-indexes on Peugeot 308 (2.39×), Necktie (1.98×), Atkins diet (2.05×), and Caprivi Strip (3.13×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Werben (Spreewald). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.