A data profile of the people who buy, follow and care about Communication in Denmark — modelled from more than twelve digital signal sources. Communication has an estimated audience of 1,434,507 people in Denmark.
Communication has an estimated audience of 1,434,507 people in Denmark. 57.7% are female, 42.3% are male, average age 45.9. Top brand affinities: Self-esteem, Breaking news, Innovation, Roskilde Festival, Iceland.
Top brand affinities include Self-esteem, Breaking news, Innovation, with strongest over-indexing on Self-esteem (1.62× the country average).
Demographically, the Communication audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.
The typical Communication fan in Denmark is more female, around 45.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Self-esteem.
The key figures that characterise the Communication profile in Denmark.
57.7% are female, 42.3% are male, average age 45.9.
| Metric | Value |
|---|---|
| Female | 57.7% |
| Male | 42.3% |
| Average age | 45.9 |
| Estimated audience size | 1,434,507 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 15% | |
| 40-49 | 23% | |
| 50+ | 38% |
of the worldwide Communication audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 19.7% |
| India | 5.4% |
| Italy | 4.7% |
The strongest cross-interests of the Communication audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Amazon Kindle | Literature | 2.27× | ||
| 02 | Digital Trends | Technology & Electronics | 2.04× | ||
| 03 | Innovation | Business & Career | 1.75× | ||
| 04 | Self-confidence | Health | 1.70× | ||
| 05 | Biochemistry | Business & Career | 1.68× | ||
| 06 | True crime | Movies & TV | 1.66× | ||
| 07 | Backpack | Fashion & Accessoires | 1.66× | ||
| 08 | Accounting | Business & Career | 1.64× | ||
| 09 | British hip hop | Music & Radio | 1.64× | ||
| 10 | Country rap | Music & Radio | 1.64× | ||
| 11 | Bed and breakfast | Travel & Leisure | 1.63× | ||
| 12 | Self-esteem | Health | 1.62× | ||
| 13 | Facial | Beauty & Wellness | 1.60× | ||
| 14 | Iceland | Travel & Leisure | 1.55× | ||
| 15 | Roskilde Festival | Music & Radio | 1.54× | ||
| 16 | Breaking news | Movies & TV | 1.53× | ||
| 17 | Video hosting service | Technology & Electronics | 1.52× | ||
| 18 | Sausage | Food & Beverages | 1.52× | ||
| 19 | Career development | Business & Career | 1.52× | ||
| 20 | Buddhism | Health | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.48× | |
| Career Orientation | POWER | 1.44× | |
| Urban Lifestyle | OPEN | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.89× | |
| DIY Mentality | THRILL | 0.91× | |
| Quality Awareness | PREMIUM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Communication. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.