A data profile of the people who buy, follow and care about Dish (food) in Denmark — modelled from more than twelve digital signal sources. Dish (food) has an estimated audience of 681,579 people in Denmark.
Dish (food) has an estimated audience of 681,579 people in Denmark. Top brand affinities: Desserts, Toys, Dogs, Concerts, Dinner.
Top brand affinities include Desserts, Toys, Dogs, with strongest over-indexing on Desserts (1.93× the country average).
The typical Dish (food) fan in Denmark shows strong Extroversion tendencies and a notable affinity for Desserts.
The key figures that characterise the Dish (food) profile in Denmark.
| Metric | Value |
|---|---|
| Estimated audience size | 681,579 |
of the worldwide Dish (food) audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 26.8% |
| India | 6.5% |
| United Kingdom | 4.6% |
The strongest cross-interests of the Dish (food) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fast casual restaurants | Food & Beverages | 2.93× | ||
| 02 | Local food | Food & Beverages | 2.17× | ||
| 03 | Sausage | Food & Beverages | 2.11× | ||
| 04 | Snack food | Food & Beverages | 2.02× | ||
| 05 | Pizza | Food & Beverages | 1.99× | ||
| 06 | Desserts | Food & Beverages | 1.93× | ||
| 07 | Dinner | Food & Beverages | 1.84× | ||
| 08 | Self-esteem | Health | 1.83× | ||
| 09 | Biology | Health | 1.76× | ||
| 10 | Grilling | Food & Beverages | 1.73× | ||
| 11 | Toys | Games | 1.67× | ||
| 12 | Bakery | Food & Beverages | 1.64× | ||
| 13 | Hairstyle | Beauty & Wellness | 1.63× | ||
| 14 | Organic food | Food & Beverages | 1.56× | ||
| 15 | Italian cuisine | Food & Beverages | 1.55× | ||
| 16 | Cocktail | Food & Beverages | 1.55× | ||
| 17 | Concerts | Music & Radio | 1.53× | ||
| 18 | Lunch | Food & Beverages | 1.53× | ||
| 19 | Baking | Food & Beverages | 1.51× | ||
| 20 | Dogs | Pets & Animals | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.63× | |
| Indulgence | JOY | 1.40× | |
| Community Orientation | OPEN | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.88× | |
| Mindfulness | BALANCE | 0.91× | |
| Individualism | JOY | 0.97× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Dish (food). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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