Cognition Audience in Spain

Cognition has an estimated audience of 7,097,066 people in Spain. 70.3% are female, 29.7% are male, average age 42.7. Top brand affinities: Aldi, MSN, Al Pacino, IBEX 35, TripAdvisor.

Top brand affinities include Aldi, MSN, Al Pacino, with strongest over-indexing on Aldi (3.5× the country average). Demographically, the Cognition audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Community Orientation, Need for Security.

Category: Health · Type: Topic · Subtype: Field of study

Demographics of Cognition fans

Demographic split for Cognition audience in Spain
MetricValue
Female70.3%
Male29.7%
Average age42.7
Estimated audience size7,097,066

Audience persona

The typical Cognition fan in Spain is more female, around 42.7 years old, with strong Community Orientation tendencies and a notable affinity for Aldi.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cognition audience
BrandAffinityCategory
Aldi3.5×Shopping
MSN3.5×News
Al Pacino5.8×Movies & TV
IBEX 352.37×Business & Career
TripAdvisor3.14×Travel & Leisure
Robert De Niro5.39×Movies & TV
Julio Iglesias2.44×Music & Radio
Movistar2.16×Technology & Electronics
Mapfre2.69×Business & Career
Dentistry3.63×Business & Career
Caixabank2.15×Business & Career
CAC 402.42×Business & Career
Stradivarius2.07×Shopping
Iberia (airline)1.51×Travel & Leisure
Conforama2.55×Home & Garden
Wedding dress2.76×Fashion & Accessoires
Orange2.34×Technology & Electronics
EDreams2.16×Travel & Leisure
Google Maps1.83×Internet & Social Media
Kundalini yoga3.83×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cognition audience
TraitClusterScore
Community OrientationOPEN1.39
Need for SecurityCONSERVATISM1.31
MindfulnessBALANCE1.19
Pet OwnershipJOY1.12
DIY MentalityTHRILL1.11
Family OrientationCONSERVATISM1.03

Worldwide distribution

Worldwide audience distribution share by country for Cognition
CountryShare
United States23.5%
Italy6.2%
Brazil5.8%

See Cognition audiences in other countries

More Field of study audiences in Spain

How to read this data

Audience size is the estimated number of people in Spain who actively search for Cognition. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.