A data profile of the people who buy, follow and care about Comic book in Spain — modelled from more than twelve digital signal sources. Comic book has an estimated audience of 2,470,674 people in Spain.
Comic book has an estimated audience of 2,470,674 people in Spain. 45.0% are female, 55.0% are male, average age 34.7. Top brand affinities: Superman, Otaku, One Piece, Anime and manga fandom, Stranger Things.
Top brand affinities include Superman, Otaku, One Piece, with strongest over-indexing on Superman (2.93× the country average).
Demographically, the Comic book audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Individualism, Extroversion.
The typical Comic book fan in Spain is balanced, around 34.7 years old, with strong Individualism tendencies and a notable affinity for Superman.
The key figures that characterise the Comic book profile in Spain.
45.0% are female, 55.0% are male, average age 34.7.
| Metric | Value |
|---|---|
| Female | 45.0% |
| Male | 55.0% |
| Average age | 34.7 |
| Estimated audience size | 2,470,674 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 25% | |
| 30-39 | 17% | |
| 40-49 | 17% | |
| 50+ | 12% |
of the worldwide Comic book audience comes from Spain.
| Country | Share |
|---|---|
| United States | 23.4% |
| China | 17.5% |
| Japan | 13.6% |
The strongest cross-interests of the Comic book audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Graphic novel | Literature | 7.69× | ||
| 02 | Superhero fiction | Literature | 6.97× | ||
| 03 | My Hero Academia | Literature | 5.87× | ||
| 04 | Otaku | Literature | 5.75× | ||
| 05 | Final Fantasy | Games | 4.66× | ||
| 06 | DC Comics | Literature | 4.18× | ||
| 07 | One Piece | Movies & TV | 4.05× | ||
| 08 | Anime and manga fandom | Literature | 4.00× | ||
| 09 | Crime fiction | Literature | 3.94× | ||
| 10 | YouTube Music | Internet & Social Media | 3.69× | ||
| 11 | Digital art | Arts & Culture | 3.38× | ||
| 12 | Pokémon | Games | 3.08× | ||
| 13 | Superman | Movies & TV | 2.93× | ||
| 14 | Laptop | Technology & Electronics | 2.83× | ||
| 15 | Piano | Music & Radio | 2.53× | ||
| 16 | Comics | Literature | 2.33× | ||
| 17 | Stranger Things | Movies & TV | 2.27× | ||
| 18 | Art exhibition | Arts & Culture | 2.04× | ||
| 19 | Fiction books | Literature | 1.82× | ||
| 20 | Harry Potter | Movies & TV | 1.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.61× | |
| Extroversion | THRILL | 1.45× | |
| Early Adopter Mentality | POWER | 1.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.59× | |
| Family Orientation | CONSERVATISM | 0.61× | |
| Indulgence | JOY | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Comic book. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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