A data profile of the people who buy, follow and care about Middle-distance running in Spain — modelled from more than twelve digital signal sources. Middle-distance running has an estimated audience of 2,262,005 people in Spain.
Middle-distance running has an estimated audience of 2,262,005 people in Spain. 48.4% are female, 51.6% are male, average age 41.6. Top brand affinities: Sports club, Physical fitness, FC Barcelona, TikTok, Extreme sport.
Top brand affinities include Sports club, Physical fitness, FC Barcelona, with strongest over-indexing on Sports club (4.42× the country average).
Demographically, the Middle-distance running audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Indulgence, Family Orientation.
The typical Middle-distance running fan in Spain is balanced, around 41.6 years old, with strong Indulgence tendencies and a notable affinity for Sports club.
The key figures that characterise the Middle-distance running profile in Spain.
48.4% are female, 51.6% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 48.4% |
| Male | 51.6% |
| Average age | 41.6 |
| Estimated audience size | 2,262,005 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 17% | |
| 30-39 | 21% | |
| 40-49 | 27% | |
| 50+ | 21% |
of the worldwide Middle-distance running audience comes from Spain.
| Country | Share |
|---|---|
| United States | 19.2% |
| Japan | 10.8% |
| Spain | 6.7% |
The strongest cross-interests of the Middle-distance running audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Indoor cycling | Sports | 7.04× | ||
| 02 | Half marathon | Sports | 6.03× | ||
| 03 | Sustainable products | Politics & Society | 4.87× | ||
| 04 | Sports club | Sports | 4.42× | ||
| 05 | Novak Djokovic | Sports | 3.70× | ||
| 06 | Skechers | Fashion & Accessoires | 3.58× | ||
| 07 | Extreme sport | Sports | 3.48× | ||
| 08 | Natural foods | Food & Beverages | 3.37× | ||
| 09 | Track and field | Sports | 3.16× | ||
| 10 | Motorcycle accessories | Cars & Mobility | 3.15× | ||
| 11 | Motorcycle helmet | Cars & Mobility | 3.06× | ||
| 12 | Padel (sport) | Sports | 2.90× | ||
| 13 | Tour de France | Sports | 2.85× | ||
| 14 | Gymnastics | Sports | 2.60× | ||
| 15 | Manicure | Beauty & Wellness | 2.39× | ||
| 16 | Physical fitness | Sports | 2.08× | ||
| 17 | TikTok | Internet & Social Media | 2.00× | ||
| 18 | Personal care | Health | 1.65× | ||
| 19 | Sabadell | Business & Career | 1.56× | ||
| 20 | FC Barcelona | Sports | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.62× | |
| Family Orientation | CONSERVATISM | 2.10× | |
| Risk Appetite | THRILL | 1.91× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.75× | |
| Creativity | OPEN | 0.77× | |
| Need for Security | CONSERVATISM | 0.78× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Middle-distance running. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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