Middle-distance running Audience in United States
Middle-distance running has an estimated audience of 6,520,543 people in United States. 41.2% are female, 58.8% are male, average age 34.8. Top brand affinities: Elsword, Electrolyte, Voter registration, JDSU, Hypothec.
Top brand affinities include Elsword, Electrolyte, Voter registration, with strongest over-indexing on Elsword (52.94× the country average). Demographically, the Middle-distance running audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Luxury Orientation, Sports Activity.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Middle-distance running fans
| Metric | Value |
|---|---|
| Female | 41.2% |
| Male | 58.8% |
| Average age | 34.8 |
| Estimated audience size | 6,520,543 |
Audience persona
The typical Middle-distance running fan in United States is more male, around 34.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Elsword.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 52.94× | Games |
| Electrolyte | 7.25× | Health |
| Voter registration | 6.55× | Politics & Society |
| JDSU | 3.17× | Business & Career |
| Hypothec | 9.55× | Business & Career |
| Home equity | 1.51× | Home & Garden |
| ARCO | 2.03× | Cars & Mobility |
| Regional styles of Mexican music | 1.86× | Music & Radio |
| Corona (band) | 3.57× | Music & Radio |
| Staycation | 2.02× | Home & Garden |
| Monogram | 2.32× | Home & Garden |
| Escolar | 7.02× | Pets & Animals |
| Ellen Burstyn | 5.05× | Movies & TV |
| Mothercare | 1.79× | Kids & Family |
| Thom Browne | 5.14× | Fashion & Accessoires |
| Emily Henderson | 10.07× | Home & Garden |
| Acoustic music | 2.31× | Music & Radio |
| Consequence (rapper) | 3.19× | Music & Radio |
| Sub Zero (Official) | 4.78× | Literature |
| Stamp collecting | 2.28× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.49 |
| Sports Activity | POWER | 2.07 |
| LGBTQ+ Identity | OPEN | 1.82 |
| Healthy Lifestyle | BALANCE | 1.81 |
| Indulgence | JOY | 1.81 |
| Early Adopter Mentality | POWER | 1.77 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.2% |
| Japan | 10.8% |
| Spain | 6.7% |
See Middle-distance running audiences in other countries
- Middle-distance running — Germany
- Middle-distance running — United Kingdom
- Middle-distance running — France
- Middle-distance running — Italy
- Middle-distance running — Spain
- Middle-distance running — Brazil
- Middle-distance running — Japan
- Middle-distance running — South Korea
- Middle-distance running — India
More Sport audiences in United States
- Basketball (99,239,903)
- American football (87,634,722)
- Soccer (85,044,017)
- Baseball (83,133,306)
- Golf (73,003,125)
How to read this data
Audience size is the estimated number of people in United States who actively search for Middle-distance running. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.