A data profile of the people who buy, follow and care about Baseball in Finland — modelled from more than twelve digital signal sources. Baseball has an estimated audience of 572,082 people in Finland.
Baseball has an estimated audience of 572,082 people in Finland. 51.0% are female, 49.0% are male, average age 39.4. Top brand affinities: Dallas Stars, Sports journalism, Padel (sport), G.O, Edenred.
Top brand affinities include Dallas Stars, Sports journalism, Padel (sport), with strongest over-indexing on Dallas Stars (2.47× the country average).
Demographically, the Baseball audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Travelling, Design Affinity.
The typical Baseball fan in Finland is balanced, around 39.4 years old, with strong Travelling tendencies and a notable affinity for Dallas Stars.
The key figures that characterise the Baseball profile in Finland.
51.0% are female, 49.0% are male, average age 39.4.
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 39.4 |
| Estimated audience size | 572,082 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 21% |
of the worldwide Baseball audience comes from Finland.
| Country | Share |
|---|---|
| United States | 29.9% |
| Japan | 8.0% |
| China | 4.6% |
The strongest cross-interests of the Baseball audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Toronto Maple Leafs | Sports | 2.82× | ||
| 02 | Sports journalism | News | 2.73× | ||
| 03 | Dallas Stars | Sports | 2.47× | ||
| 04 | Sports league | Sports | 2.30× | ||
| 05 | Jake Paul | Internet & Social Media | 2.10× | ||
| 06 | Padel (sport) | Sports | 2.01× | ||
| 07 | MLB | Sports | 1.89× | ||
| 08 | Nordic skiing | Sports | 1.80× | ||
| 09 | Frida Karlsson | Sports | 1.80× | ||
| 10 | Sportswear (fashion) | Fashion & Accessoires | 1.75× | ||
| 11 | Internet celebrity | Internet & Social Media | 1.75× | ||
| 12 | Treadmill | Sports | 1.70× | ||
| 13 | Hammer | Home & Garden | 1.66× | ||
| 14 | G.O | Technology & Electronics | 1.65× | ||
| 15 | Edenred | Business & Career | 1.59× | ||
| 16 | Makita | Home & Garden | 1.59× | ||
| 17 | Multi-tool | Home & Garden | 1.53× | ||
| 18 | Bodybuilding & Fitness | Sports | 1.51× | ||
| 19 | Licensed practical nurse | Kids & Family | 1.51× | ||
| 20 | Wrench | Home & Garden | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.12× | |
| Design Affinity | PREMIUM | 0.94× | |
| Social Media Usage | JOY | 0.92× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.76× | |
| Urban Lifestyle | OPEN | 0.82× | |
| Need for Security | CONSERVATISM | 0.88× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Finland who actively search for Baseball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Finland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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