A data profile of the people who buy, follow and care about Gray wolf in United Kingdom — modelled from more than twelve digital signal sources. Gray wolf has an estimated audience of 3,696,831 people in United Kingdom.
The average Gray wolf fan in United Kingdom is 40.4 years old, more female, and lives primarily in England.
The audience is concentrated in England, South East, Yorkshire and the Humber.
Top brand affinities include Veterinary medicine, Nonprofit organization, Property finder, with strongest over-indexing on Veterinary medicine (2.26× the country average).
Demographically, the Gray wolf audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Gray wolf fan in United Kingdom is more female, around 40.4 years old, with strong Patriotism tendencies and a notable affinity for Veterinary medicine.
The key figures that characterise the Gray wolf profile in United Kingdom.
62.1% are female, 37.9% are male, average age 40.4.
| Metric | Value |
|---|---|
| Female | 62.1% |
| Male | 37.9% |
| Average age | 40.4 |
| Estimated audience size | 3,696,831 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 20% | |
| 30-39 | 17% | |
| 40-49 | 24% | |
| 50+ | 22% |
of the worldwide Gray wolf audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 32.7% |
| Italy | 6.8% |
| Brazil | 5.2% |
Where the Gray wolf audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Midlands | ~200K | 1.39× | |
| 02 | Yorkshire and the Humber | ~400K | 1.22× | |
| 03 | South East | ~500K | 1.07× | |
| 04 | Wales | ~200K | 1.07× | |
| 05 | Northern Ireland | ~100K | 1.07× | |
| 06 | North East | ~200K | 1.06× | |
| 07 | Scotland | ~300K | 0.97× | |
| 08 | South West | ~300K | 0.92× | |
| 09 | East of England | ~300K | 0.91× | |
| 10 | East Midlands | ~200K | 0.90× | |
| 11 | England | ~3M | 0.81× | |
| 12 | North West | ~300K | 0.74× |
The strongest cross-interests of the Gray wolf audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Child development | Business & Career | 2.39× | ||
| 02 | BB cream | Beauty & Wellness | 2.39× | ||
| 03 | Sneaker collecting | Fashion & Accessoires | 2.36× | ||
| 04 | Veterinary medicine | Business & Career | 2.26× | ||
| 05 | Milan | Travel & Leisure | 2.24× | ||
| 06 | Bathtub | Beauty & Wellness | 2.24× | ||
| 07 | Property finder | Home & Garden | 2.13× | ||
| 08 | Skechers | Fashion & Accessoires | 2.11× | ||
| 09 | Pet store | Pets & Animals | 2.07× | ||
| 10 | Non-fiction books | Literature | 1.98× | ||
| 11 | Sex and the City | Movies & TV | 1.94× | ||
| 12 | Ralph Lauren | Fashion & Accessoires | 1.89× | ||
| 13 | Summer vacation | Travel & Leisure | 1.79× | ||
| 14 | Pet food | Pets & Animals | 1.76× | ||
| 15 | Nonprofit organization | Politics & Society | 1.71× | ||
| 16 | Household goods | Home & Garden | 1.65× | ||
| 17 | Drop shipping | Shopping | 1.63× | ||
| 18 | Kitchenware | Home & Garden | 1.56× | ||
| 19 | Britney Spears | Music & Radio | 1.55× | ||
| 20 | Zoo | Kids & Family | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.54× | |
| Individualism | JOY | 1.43× | |
| Design Affinity | PREMIUM | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.89× | |
| Travelling | THRILL | 0.90× |
Gray wolf has an estimated audience of 3,696,831 people in United Kingdom, concentrated in England and South East.
62.1% of Gray wolf fans are female, 37.9% are male, with an average age of 40.4 years.
Gray wolf fans show strongest brand affinity for Veterinary medicine (2.26×), Nonprofit organization (1.71×), and Property finder (2.13×) over the country average.
Gray wolf fans in United Kingdom are most concentrated in England (reach ~3M), South East (reach ~500K), and Yorkshire and the Humber (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Gray wolf itself, the audience over-indexes on Nonprofit organization (1.71×), Property finder (2.13×), Pet food (1.76×), and Pet store (2.07×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Gray wolf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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