Gray wolf Audience in United States

Gray wolf logo

Gray wolf has an estimated audience of 23,910,289 people in United States. 57.9% are female, 42.1% are male, average age 38.8. Top regions: California, Texas, Florida. Top brand affinities: Houston Astros, Pet store, Los Angeles Dodgers, Film festival, Dog grooming.

The average Gray wolf fan in United States is 38.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Houston Astros, Pet store, Los Angeles Dodgers, with strongest over-indexing on Houston Astros (2.78× the country average). Demographically, the Gray wolf audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Pet Ownership, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Gray wolf fans

Demographic split for Gray wolf audience in United States
MetricValue
Female57.9%
Male42.1%
Average age38.8
Estimated audience size23,910,289

Audience persona

The typical Gray wolf fan in United States is more female, around 38.8 years old, with strong Pet Ownership tendencies and a notable affinity for Houston Astros.

Top regions in United States

Top regions ranked by reach for Gray wolf in United States
RegionReachAffinity
California2,542,2590.97×
Texas2,062,0021×
Florida1,258,9920.78×
New York1,034,4570.77×
Michigan759,7711.22×
Pennsylvania749,7220.93×
Illinois730,6920.92×
Ohio714,6840.97×
Georgia680,1430.92×
North Carolina672,4140.93×
Washington610,8781.27×
Virginia523,6520.9×
Arizona482,9460.99×
Tennessee477,6821×
Indiana468,7581.07×
New Jersey431,9380.71×
Minnesota418,3961.22×
Colorado413,6361.1×
Wisconsin382,6681.06×
Massachusetts381,6550.81×
Maryland378,9610.92×
Missouri378,7760.98×
Louisiana365,9571.19×
Kentucky342,3131.14×
Oregon326,1981.19×
South Carolina316,8270.88×
Alabama312,2180.93×
Oklahoma265,3461×
Utah246,1231.15×
Connecticut228,4610.95×
Arkansas195,8650.99×
Nevada195,1150.84×
Mississippi189,8700.96×
Kansas183,3570.97×
Iowa182,6600.93×
Idaho149,5081.25×
New Mexico121,2561.01×
West Virginia118,5911.07×
Montana116,6221.76×
Nebraska108,5800.91×
Maine95,1181.11×
New Hampshire85,3940.91×
Hawaii66,4070.65×
Rhode Island66,0480.87×
Washington, District of Columbia65,5200.91×
Alaska54,5411.07×
Wyoming52,9721.49×
North Dakota51,2981.04×
South Dakota50,9140.92×
Vermont38,3320.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gray wolf audience
BrandAffinityCategory
Houston Astros2.78×Sports
Pet store1.63×Pets & Animals
Los Angeles Dodgers1.66×Sports
Film festival1.69×Movies & TV
Dog grooming1.58×Pets & Animals
Backstreet Boys2.66×Music & Radio
Lewis Hamilton1.54×Sports
Rip Curl2.45×Fashion & Accessoires
Moto Guzzi2.6×Cars & Mobility
Atlético Madrid1.53×Sports
Halal2.2×Politics & Society
Piaggio2.34×Cars & Mobility
PETA (People for the Ethical Treatment of Animals)1.57×Politics & Society
Cesar Millan1.61×Pets & Animals
Vietnam Airlines1.79×Travel & Leisure
Rammstein1.5×Music & Radio
Wizz Air2.24×Travel & Leisure
Thermomix1.61×Home & Garden
Freedom of thought1.87×Politics & Society
Deportivo Alavés1.54×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gray wolf audience
TraitClusterScore
Pet OwnershipJOY1.24
IndividualismJOY1.12
IndulgenceJOY1.06
ExtroversionTHRILL1.05
Convenience OrientationPREMIUM1.04
Family OrientationCONSERVATISM1.02

Worldwide distribution

Worldwide audience distribution share by country for Gray wolf
CountryShare
United States32.7%
Italy6.8%
Brazil5.2%

See Gray wolf audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Gray wolf have in United States?

Gray wolf has an estimated audience of 23,910,289 people in United States, concentrated in California and Texas.

What is the gender split and age of Gray wolf fans?

57.9% of Gray wolf fans are female, 42.1% are male, with an average age of 38.8 years.

Which brands do Gray wolf fans like most?

Gray wolf fans show strongest brand affinity for Houston Astros (2.78×), Pet store (1.63×), and Los Angeles Dodgers (1.66×) over the country average.

Where do Gray wolf fans live in United States?

Gray wolf fans in United States are most concentrated in California (reach 2,542,259), Texas (reach 2,062,002), and Florida (reach 1,258,992). These three regions account for the largest share of the active audience.

What other brands do Gray wolf fans also like?

Beyond Gray wolf itself, the audience over-indexes on Pet store (1.63×), Los Angeles Dodgers (1.66×), Film festival (1.69×), and Dog grooming (1.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gray wolf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.