A data profile of the people who buy, follow and care about Shoemaking in United Kingdom — modelled from more than twelve digital signal sources. Shoemaking has an estimated audience of 3,489,998 people in United Kingdom.
The average Shoemaking fan in United Kingdom is 43.5 years old, more female, and lives primarily in England.
The audience is concentrated in England, East of England, South East.
Top brand affinities include Wikipedia, The Works, Hobby, with strongest over-indexing on Wikipedia (3.83× the country average).
Demographically, the Shoemaking audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Convenience Orientation, Creativity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Shoemaking fan in United Kingdom is more female, around 43.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Shoemaking profile in United Kingdom.
71.4% are female, 28.6% are male, average age 43.5.
| Metric | Value |
|---|---|
| Female | 71.4% |
| Male | 28.6% |
| Average age | 43.5 |
| Estimated audience size | 3,489,998 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 28% |
of the worldwide Shoemaking audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 24.1% |
| United Kingdom | 7.6% |
| India | 5.4% |
Where the Shoemaking audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | East of England | ~1M | 3.91× | |
| 02 | England | ~2.5M | 1.20× | |
| 03 | Scotland | ~400K | 1.13× | |
| 04 | Northern Ireland | ~100K | 0.96× | |
| 05 | Wales | ~200K | 0.94× | |
| 06 | North East | ~100K | 0.90× | |
| 07 | East Midlands | ~200K | 0.88× | |
| 08 | South West | ~200K | 0.85× | |
| 09 | West Midlands | ~100K | 0.83× | |
| 10 | North West | ~300K | 0.81× | |
| 11 | Yorkshire and the Humber | ~200K | 0.80× | |
| 12 | South East | ~400K | 0.77× |
The strongest cross-interests of the Shoemaking audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Flightradar24 | Travel & Leisure | 5.55× | ||
| 02 | The Works | Shopping | 5.29× | ||
| 03 | Wikipedia | Internet & Social Media | 3.83× | ||
| 04 | Adoption | Kids & Family | 3.43× | ||
| 05 | Esso | Cars & Mobility | 3.11× | ||
| 06 | Sketch comedy | Movies & TV | 3.09× | ||
| 07 | Satire | Literature | 2.58× | ||
| 08 | Refrigerator | Home & Garden | 2.48× | ||
| 09 | Hobby | Home & Garden | 2.38× | ||
| 10 | Mobile home | Cars & Mobility | 2.29× | ||
| 11 | William Hill (bookmaker) | Games | 1.95× | ||
| 12 | Aldi | Shopping | 1.88× | ||
| 13 | Crafts | Home & Garden | 1.84× | ||
| 14 | IKEA | Home & Garden | 1.75× | ||
| 15 | Kitchen | Home & Garden | 1.69× | ||
| 16 | Distilled beverage | Food & Beverages | 1.65× | ||
| 17 | Politics | Politics & Society | 1.60× | ||
| 18 | Lidl | Shopping | 1.59× | ||
| 19 | Weddings | Kids & Family | 1.57× | ||
| 20 | Home improvement | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.57× | |
| Creativity | OPEN | 1.48× | |
| Individualism | JOY | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.83× | |
| Sports Activity | POWER | 0.87× | |
| Luxury Orientation | PREMIUM | 0.89× |
Shoemaking has an estimated audience of 3,489,998 people in United Kingdom, concentrated in England and East of England.
71.4% of Shoemaking fans are female, 28.6% are male, with an average age of 43.5 years.
Shoemaking fans show strongest brand affinity for Wikipedia (3.83×), The Works (5.29×), and Hobby (2.38×) over the country average.
Shoemaking fans in United Kingdom are most concentrated in England (reach ~2.5M), East of England (reach ~1M), and South East (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Shoemaking itself, the audience over-indexes on The Works (5.29×), Hobby (2.38×), Esso (3.11×), and Crafts (1.84×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Shoemaking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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