A data profile of the people who buy, follow and care about Painting in Indonesia — modelled from more than twelve digital signal sources. Painting has an estimated audience of 3,854,132 people in Indonesia.
The average Painting fan in Indonesia is 36.2 years old, more male, and lives primarily in West Java.
The audience is concentrated in West Java, East Java, Central Java.
Top brand affinities include BTS, Korean Tour, Park Bo-gum, with strongest over-indexing on BTS (1.62× the country average).
Demographically, the Painting audience skews more male with an average age of 36.2, and over-indexes on personality traits such as Need for Security, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.
The typical Painting fan in Indonesia is more male, around 36.2 years old, with strong Need for Security tendencies and a notable affinity for BTS.
The key figures that characterise the Painting profile in Indonesia.
41.7% are female, 58.3% are male, average age 36.2.
| Metric | Value |
|---|---|
| Female | 41.7% |
| Male | 58.3% |
| Average age | 36.2 |
| Estimated audience size | 3,854,132 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 28% | |
| 30-39 | 23% | |
| 40-49 | 17% | |
| 50+ | 11% |
of the worldwide Painting audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 20.2% |
| Japan | 5.2% |
| United Kingdom | 5.0% |
Where the Painting audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bali | ~100K | 1.71× | |
| 02 | Riau Islands | ~70K | 1.61× | |
| 03 | Jakarta | ~500K | 1.53× | |
| 04 | Banten | ~200K | 1.51× | |
| 05 | Central Java | ~500K | 1.30× | |
| 06 | Special Region of Yogyakarta | ~80K | 1.28× | |
| 07 | East Java | ~500K | 1.26× | |
| 08 | East Kalimantan | ~80K | 1.26× | |
| 09 | Bangka-Belitung Islands | ~20K | 1.25× | |
| 10 | West Java | ~700K | 1.22× | |
| 11 | South Sumatra | ~100K | 1.09× | |
| 12 | South Kalimantan | ~50K | 1.09× | |
| 13 | West Kalimantan | ~60K | 1.08× | |
| 14 | Riau | ~100K | 1.05× | |
| 15 | Jambi | ~40K | 0.94× | |
| 16 | North Sulawesi | ~40K | 0.94× | |
| 17 | Central Kalimantan | ~30K | 0.94× | |
| 18 | Lampung | ~70K | 0.93× | |
| 19 | North Kalimantan | ~10K | 0.91× | |
| 20 | West Sumatra | ~60K | 0.90× | |
| 21 | Bengkulu | ~30K | 0.90× | |
| 22 | West Papua | ~10K | 0.90× | |
| 23 | Papua (province) | ~20K | 0.89× | |
| 24 | North Sumatra | ~200K | 0.88× | |
| 25 | South Sulawesi | ~100K | 0.87× | |
| 26 | West Sulawesi | ~10K | 0.87× | |
| 27 | Gorontalo (disambiguation)(2) | ~10K | 0.86× | |
| 28 | Southeast Sulawesi | ~20K | 0.84× | |
| 29 | Maluku | ~10K | 0.84× | |
| 30 | West Nusa Tenggara | ~40K | 0.83× | |
| 31 | East Nusa Tenggara | ~30K | 0.81× | |
| 32 | North Maluku | ~10K | 0.81× | |
| 33 | Central Sulawesi | ~30K | 0.80× | |
| 34 | Aceh | ~40K | 0.76× |
The strongest cross-interests of the Painting audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | House painter and decorator | Home & Garden | 2.84× | ||
| 02 | Body painting | Beauty & Wellness | 2.06× | ||
| 03 | ikon | Music & Radio | 1.92× | ||
| 04 | Anthony Joshua | Sports | 1.80× | ||
| 05 | Park Bo-gum | Movies & TV | 1.73× | ||
| 06 | CNBLUE | Music & Radio | 1.72× | ||
| 07 | Pride & Prejudice (2005 film) | Movies & TV | 1.71× | ||
| 08 | TOPIK | Business & Career | 1.68× | ||
| 09 | seventeen | Music & Radio | 1.67× | ||
| 10 | Korean Tour | POI | 1.66× | ||
| 11 | Taeyang | Music & Radio | 1.66× | ||
| 12 | Bae Suzy | Movies & TV | 1.63× | ||
| 13 | BTS | Music & Radio | 1.62× | ||
| 14 | Choreography | Sports | 1.57× | ||
| 15 | Arranged marriage | Kids & Family | 1.56× | ||
| 16 | K-Dramas | Movies & TV | 1.53× | ||
| 17 | G-Dragon | Music & Radio | 1.52× | ||
| 18 | NCT (band) | Music & Radio | 1.52× | ||
| 19 | Wonder Girls | Music & Radio | 1.52× | ||
| 20 | Art Collecting | Arts & Culture | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.98× | |
| Risk Appetite | THRILL | 0.80× | |
| Design Affinity | PREMIUM | 0.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.57× | |
| Social Media Usage | JOY | 0.61× | |
| Patriotism | CONSERVATISM | 0.65× |
Painting has an estimated audience of 3,854,132 people in Indonesia, concentrated in West Java and East Java.
41.7% of Painting fans are female, 58.3% are male, with an average age of 36.2 years.
Painting fans show strongest brand affinity for BTS (1.62×), Korean Tour (1.66×), and Park Bo-gum (1.73×) over the country average.
Painting fans in Indonesia are most concentrated in West Java (reach ~700K), East Java (reach ~500K), and Central Java (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Painting itself, the audience over-indexes on Korean Tour (1.66×), Park Bo-gum (1.73×), K-Dramas (1.53×), and Body painting (2.06×) compared to the Indonesia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Painting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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