Rascasse Audience Intelligence

Painting Audience in Norway

A data profile of the people who buy, follow and care about Painting in Norway — modelled from more than twelve digital signal sources. Painting has an estimated audience of 1,214,922 people in Norway.

Painting has an estimated audience of 1,214,922 people in Norway. 59.7% are female, 40.3% are male, average age 47.1. Top brand affinities: Museum, Sewing, Home Interior Design, Contemporary art, Art museum.

Top brand affinities include Museum, Sewing, Home Interior Design, with strongest over-indexing on Museum (1.86× the country average).

Demographically, the Painting audience skews more female with an average age of 47.1, and over-indexes on personality traits such as Travelling, Patriotism.

The typical Painting fan in Norway is more female, around 47.1 years old, with strong Travelling tendencies and a notable affinity for Museum.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Painting profile in Norway.

Audience size
1.2M
in Norway
Gender
59.7%
40.3% male
Age
47.1
average years
Country rank
#195
Topic in Norway
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Painting fans

59.7% are female, 40.3% are male, average age 47.1.

Fig. 02

Gender split

59.7%
Female
40.3%
Male
Demographic split for Painting audience in Norway
MetricValue
Female59.7%
Male40.3%
Average age47.1
Estimated audience size1,214,922
Fig. 03

Age distribution

Ø 47.1
average years
Age distribution of the Painting audience in Norway
Age bracketShare%
16-197%
20-2912%
30-3916%
40-4923%
50+42%
Fig. 04

Worldwide distribution

0.3%

of the worldwide Painting audience comes from Norway.

Worldwide audience distribution share by country for Painting
CountryShare
United States20.2%
Japan5.2%
United Kingdom5.0%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Painting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Painting audience
#·InterestCategoryAffinity×
01Oil paintingArts & Culture1.99×
02Watercolor paintingArts & Culture1.92×
03MuseumArts & Culture1.86×
04Abstract artArts & Culture1.86×
05DecorationHome & Garden1.78×
06Home Decoration & DesignHome & Garden1.78×
07Contemporary artArts & Culture1.76×
08Home Interior DesignHome & Garden1.75×
09Design & InteriorHome & Garden1.75×
10Art museumArts & Culture1.73×
11Fine artBusiness & Career1.65×
12Handmade CraftsKids & Family1.63×
13DrawingHome & Garden1.59×
14Modern artArts & Culture1.59×
15Art exhibitionArts & Culture1.59×
16IllustrationArts & Culture1.58×
17SewingHome & Garden1.55×
18Sewing machineHome & Garden1.54×
19HouseplantHome & Garden1.54×
20Travel AdventuresTravel & Leisure1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Painting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Painting audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL0.99×
PatriotismCONSERVATISM0.90×
Social Media UsageJOY0.74×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Painting audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.74×
PatriotismCONSERVATISM0.90×
TravellingTHRILL0.99×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Norway who actively search for Painting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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