A data profile of the people who buy, follow and care about Art museum in Norway — modelled from more than twelve digital signal sources. Art museum has an estimated audience of 648,867 people in Norway.
Art museum has an estimated audience of 648,867 people in Norway. 65.2% are female, 34.8% are male, average age 49.1. Top brand affinities: Art exhibition, Museum, Fine art, Modern art, Home Interior Design.
Top brand affinities include Art exhibition, Museum, Fine art, with strongest over-indexing on Art exhibition (4.77× the country average).
Demographically, the Art museum audience skews more female with an average age of 49.1, and over-indexes on personality traits such as Travelling, Patriotism.
The typical Art museum fan in Norway is more female, around 49.1 years old, with strong Travelling tendencies and a notable affinity for Art exhibition.
The key figures that characterise the Art museum profile in Norway.
65.2% are female, 34.8% are male, average age 49.1.
| Metric | Value |
|---|---|
| Female | 65.2% |
| Male | 34.8% |
| Average age | 49.1 |
| Estimated audience size | 648,867 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 10% | |
| 30-39 | 13% | |
| 40-49 | 21% | |
| 50+ | 50% |
of the worldwide Art museum audience comes from Norway.
| Country | Share |
|---|---|
| United States | 18.3% |
| China | 9.0% |
| Japan | 6.8% |
The strongest cross-interests of the Art museum audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Exhibition | Arts & Culture | 5.61× | ||
| 02 | Art exhibition | Arts & Culture | 4.77× | ||
| 03 | Abstract art | Arts & Culture | 3.77× | ||
| 04 | Museum | Arts & Culture | 3.76× | ||
| 05 | Oil painting | Arts & Culture | 3.17× | ||
| 06 | Modern art | Arts & Culture | 3.12× | ||
| 07 | Fine art | Business & Career | 3.05× | ||
| 08 | Watercolor painting | Arts & Culture | 2.97× | ||
| 09 | Decoration | Home & Garden | 2.81× | ||
| 10 | Home Interior Design | Home & Garden | 2.73× | ||
| 11 | Design & Interior | Home & Garden | 2.72× | ||
| 12 | Handmade Crafts | Kids & Family | 2.58× | ||
| 13 | Contemporary art | Arts & Culture | 2.51× | ||
| 14 | Landscape design | Business & Career | 2.41× | ||
| 15 | Travel Adventures | Travel & Leisure | 2.27× | ||
| 16 | Home construction | Home & Garden | 2.06× | ||
| 17 | Painting | Arts & Culture | 1.72× | ||
| 18 | Renovation | Home & Garden | 1.62× | ||
| 19 | Handicraft | Home & Garden | 1.61× | ||
| 20 | Country | Travel & Leisure | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.27× | |
| Patriotism | CONSERVATISM | 1.22× | |
| Social Media Usage | JOY | 0.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.71× | |
| Patriotism | CONSERVATISM | 1.22× | |
| Travelling | THRILL | 1.27× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Art museum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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