A data profile of the people who buy, follow and care about Drawing in Norway — modelled from more than twelve digital signal sources. Drawing has an estimated audience of 737,763 people in Norway.
Drawing has an estimated audience of 737,763 people in Norway. 60.7% are female, 39.3% are male, average age 45.2. Top brand affinities: Painting, Fine art, NRK, Photography, Birds.
Top brand affinities include Painting, Fine art, NRK, with strongest over-indexing on Painting (3.06× the country average).
Demographically, the Drawing audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Travelling, Early Adopter Mentality.
The typical Drawing fan in Norway is more female, around 45.2 years old, with strong Travelling tendencies and a notable affinity for Painting.
The key figures that characterise the Drawing profile in Norway.
60.7% are female, 39.3% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 60.7% |
| Male | 39.3% |
| Average age | 45.2 |
| Estimated audience size | 737,763 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 14% | |
| 30-39 | 16% | |
| 40-49 | 21% | |
| 50+ | 38% |
of the worldwide Drawing audience comes from Norway.
| Country | Share |
|---|---|
| United States | 18.8% |
| Japan | 5.2% |
| China | 4.3% |
The strongest cross-interests of the Drawing audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fine art | Business & Career | 3.84× | ||
| 02 | Painting | Arts & Culture | 3.06× | ||
| 03 | Birds | Pets & Animals | 2.94× | ||
| 04 | Beaches | Travel & Leisure | 2.31× | ||
| 05 | Dance | Business & Career | 2.31× | ||
| 06 | Friendship | Kids & Family | 2.13× | ||
| 07 | Crafts | Home & Garden | 2.11× | ||
| 08 | Photography | Arts & Culture | 1.97× | ||
| 09 | Rock music | Music & Radio | 1.91× | ||
| 10 | Books | Literature | 1.88× | ||
| 11 | Furniture | Home & Garden | 1.74× | ||
| 12 | Do it yourself (DIY) | Home & Garden | 1.72× | ||
| 13 | Nature | Home & Garden | 1.70× | ||
| 14 | Politics and social issues | Politics & Society | 1.63× | ||
| 15 | Family | Kids & Family | 1.60× | ||
| 16 | NRK | Movies & TV | 1.58× | ||
| 17 | Oslo | Travel & Leisure | 1.54× | ||
| 18 | Business | Business & Career | 1.53× | ||
| 19 | Design | Home & Garden | 1.52× | ||
| 20 | Beauty | Beauty & Wellness | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.16× | |
| Early Adopter Mentality | POWER | 1.16× | |
| Social Media Usage | JOY | 0.72× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.56× | |
| Social Media Usage | JOY | 0.72× | |
| Travelling | THRILL | 1.16× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Drawing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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