A data profile of the people who buy, follow and care about Drawing in Denmark — modelled from more than twelve digital signal sources. Drawing has an estimated audience of 910,118 people in Denmark.
Drawing has an estimated audience of 910,118 people in Denmark. 62.2% are female, 37.8% are male, average age 44.4. Top brand affinities: Painting, Fine art, Happiness, Creativity, Art museum.
Top brand affinities include Painting, Fine art, Happiness, with strongest over-indexing on Painting (2.05× the country average).
Demographically, the Drawing audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Travelling, Early Adopter Mentality.
The typical Drawing fan in Denmark is more female, around 44.4 years old, with strong Travelling tendencies and a notable affinity for Painting.
The key figures that characterise the Drawing profile in Denmark.
62.2% are female, 37.8% are male, average age 44.4.
| Metric | Value |
|---|---|
| Female | 62.2% |
| Male | 37.8% |
| Average age | 44.4 |
| Estimated audience size | 910,118 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 16% | |
| 30-39 | 15% | |
| 40-49 | 21% | |
| 50+ | 36% |
of the worldwide Drawing audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 18.8% |
| Japan | 5.2% |
| China | 4.3% |
The strongest cross-interests of the Drawing audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Communication design | Business & Career | 2.48× | ||
| 02 | Fine art | Business & Career | 2.11× | ||
| 03 | Art museum | Arts & Culture | 2.10× | ||
| 04 | Painting | Arts & Culture | 2.05× | ||
| 05 | Birds | Pets & Animals | 1.79× | ||
| 06 | Creativity | Home & Garden | 1.73× | ||
| 07 | Literature | Business & Career | 1.72× | ||
| 08 | Graphic design | Business & Career | 1.72× | ||
| 09 | Beaches | Travel & Leisure | 1.64× | ||
| 10 | Dance | Business & Career | 1.60× | ||
| 11 | Happiness | Health | 1.55× | ||
| 12 | ALT for damerne | News | 1.55× | ||
| 13 | Health care | Business & Career | 1.55× | ||
| 14 | Self-esteem | Health | 1.55× | ||
| 15 | Fatherhood | Kids & Family | 1.55× | ||
| 16 | Boutiques | Fashion & Accessoires | 1.54× | ||
| 17 | Friendship | Kids & Family | 1.51× | ||
| 18 | Beauty salons | Beauty & Wellness | 1.51× | ||
| 19 | Gift | Shopping | 1.50× | ||
| 20 | Motherhood | Kids & Family | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.03× | |
| Early Adopter Mentality | POWER | 0.83× | |
| Social Media Usage | JOY | 0.82× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.69× | |
| Social Media Usage | JOY | 0.82× | |
| Early Adopter Mentality | POWER | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Drawing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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