A data profile of the people who buy, follow and care about Dog breed in India — modelled from more than twelve digital signal sources. Dog breed has an estimated audience of 3,438,453 people in India.
Dog breed has an estimated audience of 3,438,453 people in India. 30.2% are female, 69.8% are male, average age 30.8. Top brand affinities: Golden Retriever, Rottweiler, Siberian Husky, Poodle, Shih Tzu.
Top brand affinities include Golden Retriever, Rottweiler, Siberian Husky, with strongest over-indexing on Golden Retriever (9.72× the country average).
Demographically, the Dog breed audience skews more male with an average age of 30.8, and over-indexes on personality traits such as Pet Ownership, Early Adopter Mentality.
The typical Dog breed fan in India is more male, around 30.8 years old, with strong Pet Ownership tendencies and a notable affinity for Golden Retriever.
The key figures that characterise the Dog breed profile in India.
30.2% are female, 69.8% are male, average age 30.8.
| Metric | Value |
|---|---|
| Female | 30.2% |
| Male | 69.8% |
| Average age | 30.8 |
| Estimated audience size | 3,438,453 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 26% | |
| 30-39 | 15% | |
| 40-49 | 11% | |
| 50+ | 7% |
of the worldwide Dog breed audience comes from India.
| Country | Share |
|---|---|
| United States | 28.4% |
| Japan | 9.4% |
| United Kingdom | 6.0% |
The strongest cross-interests of the Dog breed audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Labrador | Pets & Animals | 12.18× | ||
| 02 | Australian Shepherd | Pets & Animals | 12.15× | ||
| 03 | Border Collie | Pets & Animals | 11.97× | ||
| 04 | Alaskan Malamute | Pets & Animals | 11.95× | ||
| 05 | Cane Corso | Food & Beverages | 11.84× | ||
| 06 | Siberian Husky | Pets & Animals | 11.68× | ||
| 07 | Dachshund | Pets & Animals | 11.24× | ||
| 08 | Rottweiler | Pets & Animals | 11.20× | ||
| 09 | Poodle | Pets & Animals | 10.79× | ||
| 10 | Shih Tzu | Pets & Animals | 10.42× | ||
| 11 | Dog toy | Pets & Animals | 9.94× | ||
| 12 | Bulldog | Pets & Animals | 9.81× | ||
| 13 | Golden Retriever | Pets & Animals | 9.72× | ||
| 14 | French Bulldog | Pets & Animals | 9.54× | ||
| 15 | Labrador Retriever | Pets & Animals | 8.79× | ||
| 16 | Beagle | Pets & Animals | 8.62× | ||
| 17 | Cat food | Pets & Animals | 7.74× | ||
| 18 | American Pit Bull Terrier | Pets & Animals | 7.07× | ||
| 19 | Superman | Movies & TV | 1.69× | ||
| 20 | Harry Potter | Movies & TV | 1.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 3.79× | |
| Early Adopter Mentality | POWER | 1.49× | |
| Spirituality | BALANCE | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.56× | |
| Price Sensitivity | PREMIUM | 0.57× | |
| Mindfulness | BALANCE | 0.71× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Dog breed. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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