A data profile of the people who buy, follow and care about Gmail in India — modelled from more than twelve digital signal sources. Gmail has an estimated audience of 3,996,936 people in India.
Gmail has an estimated audience of 3,996,936 people in India. 19.9% are female, 80.1% are male, average age 31.4. Top brand affinities: Quentin Tarantino, Dropbox (service), NASDAQ, Passive income, Private equity.
Top brand affinities include Quentin Tarantino, Dropbox (service), NASDAQ, with strongest over-indexing on Quentin Tarantino (9.56× the country average).
Demographically, the Gmail audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Career Orientation, Community Orientation.
The typical Gmail fan in India is more male, around 31.4 years old, with strong Career Orientation tendencies and a notable affinity for Quentin Tarantino.
The key figures that characterise the Gmail profile in India.
19.9% are female, 80.1% are male, average age 31.4.
| Metric | Value |
|---|---|
| Female | 19.9% |
| Male | 80.1% |
| Average age | 31.4 |
| Estimated audience size | 3,996,936 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 24% | |
| 30-39 | 16% | |
| 40-49 | 10% | |
| 50+ | 10% |
of the worldwide Gmail audience comes from India.
| Country | Share |
|---|---|
| China | 25.1% |
| United States | 6.5% |
| Venezuela | 2.2% |
The strongest cross-interests of the Gmail audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fuel cell vehicle | Cars & Mobility | 20.85× | ||
| 02 | Quentin Tarantino | Movies & TV | 9.56× | ||
| 03 | Dropbox (service) | Technology & Electronics | 9.23× | ||
| 04 | Air Canada | Travel & Leisure | 5.00× | ||
| 05 | Vietnam Airlines | Travel & Leisure | 4.75× | ||
| 06 | NASDAQ | Business & Career | 3.30× | ||
| 07 | Efficient energy use | Technology & Electronics | 2.64× | ||
| 08 | Private equity | Business & Career | 2.40× | ||
| 09 | Anne Hathaway | Movies & TV | 2.25× | ||
| 10 | Single malt whisky | Food & Beverages | 2.22× | ||
| 11 | Passive income | Business & Career | 2.19× | ||
| 12 | Employment agency | Business & Career | 2.09× | ||
| 13 | Sustainable energy | Home & Garden | 2.05× | ||
| 14 | Employment website | Business & Career | 1.84× | ||
| 15 | Business school | Business & Career | 1.73× | ||
| 16 | Public transport | Cars & Mobility | 1.72× | ||
| 17 | Tom Cruise | Movies & TV | 1.64× | ||
| 18 | Rolex | Fashion & Accessoires | 1.64× | ||
| 19 | Drop shipping | Shopping | 1.56× | ||
| 20 | Real property | Home & Garden | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.74× | |
| Community Orientation | OPEN | 1.37× | |
| Indulgence | JOY | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.62× | |
| Extroversion | THRILL | 0.66× | |
| Price Sensitivity | PREMIUM | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Gmail. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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