Rascasse Audience Intelligence

Motorola Target Market in India

A data profile of the people who buy, follow and care about Motorola in India — modelled from more than twelve digital signal sources. Motorola has an estimated audience of 4,612,501 people in India.

The average Motorola fan in India is 28.8 years old, more male, and lives primarily in Uttar Pradesh.

The audience is concentrated in Uttar Pradesh, Maharashtra, Gujarat.

Top brand affinities include Rajasthan Royals, Kolkata Knight Riders, Option (finance), with strongest over-indexing on Rajasthan Royals (1.54× the country average).

Demographically, the Motorola audience skews more male with an average age of 28.8, and over-indexes on personality traits such as Community Orientation, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.

The typical Motorola fan in India is more male, around 28.8 years old, with strong Community Orientation tendencies and a notable affinity for Rajasthan Royals.

Category: Technology & Electronics · Type: Brand · Subtype: Consumer electronics

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Motorola profile in India.

Audience size
4.6M
in India
Gender
18.5%
81.5% male
Age
28.8
average years
Country rank
#1323
Brand in India
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Motorola

18.5% are female, 81.5% are male, average age 28.8.

Fig. 02

Gender split

18.5%
Female
81.5%
Male
Demographic split for Motorola audience in India
MetricValue
Female18.5%
Male81.5%
Average age28.8
Estimated audience size4,612,501
Fig. 03

Age distribution

Ø 28.8
average years
Age distribution of the Motorola audience in India
Age bracketShare%
16-1943%
20-2933%
30-3912%
40-496%
50+5%
Fig. 04

Worldwide distribution

15.1%

of the worldwide Motorola audience comes from India.

Worldwide audience distribution share by country for Motorola
CountryShare
Brazil17.9%
India15.1%
United States10.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the India average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motorola audience in India is strongest.

Fig. 05

Top regions by affinity

Motorola customers by region in India
#RegionReachAffinity×
01Madhya Pradesh~200K2.33×
02Uttar Pradesh~500K2.21×
03Gujarat~300K2.12×
04Rajasthan~200K2.00×
05Chhattisgarh~50K1.73×
06Bihar~100K1.40×
07Haryana~80K1.40×
08Uttarakhand~30K1.32×
09Maharashtra~300K1.23×
10Jharkhand~50K1.16×
11Punjab (region)~60K0.97×
12Jammu and Kashmir~20K0.83×
13Himachal Pradesh~20K0.82×
14Telangana~50K0.76×
15Assam~30K0.73×
16Tripura~5K0.73×
17Karnataka~80K0.72×
18Odisha~30K0.70×
19West Bengal~100K0.68×
20Goa~3K0.67×
21Tamil Nadu~70K0.66×
22Andhra Pradesh~40K0.62×
23Arunachal Pradesh~2K0.60×
24Nagaland~2K0.58×
25Meghalaya~3K0.56×
26Sikkim~1K0.56×
27Manipur~3K0.55×
28Kerala~30K0.47×
29Mizoram~1K0.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Motorola audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Motorola audience
#·InterestCategoryAffinity×
01Vivo (telecommunications)Technology & Electronics2.43×
02UEFA Champions LeagueSports1.80×
03England cricket teamSports1.78×
04Premier LeagueSports1.74×
05Salman KhanMovies & TV1.74×
06Pakistan national cricket teamSports1.65×
07Option (finance)Business & Career1.63×
08STAR SportsMovies & TV1.63×
09Colors (TV channel)Movies & TV1.59×
10Rohit SharmaSports1.56×
11Card gamesGames1.55×
12Rajasthan RoyalsSports1.54×
13Kolkata Knight RidersSports1.53×
14Cricket World CupSports1.53×
15TelecommunicationTechnology & Electronics1.51×
16Fantasy sportSports1.51×
17Telugu languagePolitics & Society1.50×
18Royal Challengers BangaloreSports1.50×
19Bhojpuri languagePolitics & Society1.50×
20BasketballSports1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Motorola audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Motorola audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.31×
Social Media UsageJOY1.24×
Need for SecurityCONSERVATISM1.16×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Motorola audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.69×
Design AffinityPREMIUM0.71×
Healthy LifestyleBALANCE0.72×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Motorola's target market in India?

Motorola's target market in India covers an estimated 4,612,501 people, concentrated in Uttar Pradesh and Maharashtra.

02

What is the gender split and age of Motorola customers?

18.5% of the Motorola audience are female, 81.5% are male, with an average age of 28.8 years.

03

Which brands do Motorola fans like most?

Motorola fans show strongest brand affinity for Rajasthan Royals (1.54×), Kolkata Knight Riders (1.53×), and Option (finance) (1.63×) over the country average.

04

Where do Motorola fans live in India?

Motorola fans in India are most concentrated in Uttar Pradesh (reach ~500K), Maharashtra (reach ~300K), and Gujarat (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Motorola fans also like?

Beyond Motorola itself, the audience over-indexes on Kolkata Knight Riders (1.53×), Option (finance) (1.63×), Card games (1.55×), and Colors (TV channel) (1.59×) compared to the India average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in India who actively search for Motorola. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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