A data profile of the people who buy, follow and care about Symbian in India — modelled from more than twelve digital signal sources. Symbian has an estimated audience of 4,663,394 people in India.
Symbian has an estimated audience of 4,663,394 people in India. 22.8% are female, 77.2% are male, average age 31.3. Top brand affinities: American Airlines, Internet celebrity, Monopoly (game), Handball, Career development.
Top brand affinities include American Airlines, Internet celebrity, Monopoly (game), with strongest over-indexing on American Airlines (4.56× the country average).
Demographically, the Symbian audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Career Orientation, Indulgence.
The typical Symbian fan in India is more male, around 31.3 years old, with strong Career Orientation tendencies and a notable affinity for American Airlines.
The key figures that characterise the Symbian profile in India.
22.8% are female, 77.2% are male, average age 31.3.
| Metric | Value |
|---|---|
| Female | 22.8% |
| Male | 77.2% |
| Average age | 31.3 |
| Estimated audience size | 4,663,394 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 31% | |
| 30-39 | 15% | |
| 40-49 | 10% | |
| 50+ | 8% |
of the worldwide Symbian audience comes from India.
| Country | Share |
|---|---|
| United States | 30.2% |
| United Kingdom | 6.2% |
| Brazil | 3.9% |
The strongest cross-interests of the Symbian audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | American Airlines | Travel & Leisure | 4.56× | ||
| 02 | Monopoly (game) | Games | 4.45× | ||
| 03 | United Airlines | Travel & Leisure | 4.27× | ||
| 04 | All Nippon Airways | Travel & Leisure | 4.23× | ||
| 05 | Vietnam Airlines | Travel & Leisure | 3.94× | ||
| 06 | Thai Airways | Travel & Leisure | 3.34× | ||
| 07 | Japan Airlines | Travel & Leisure | 2.87× | ||
| 08 | Non-alcoholic beverage | Food & Beverages | 2.20× | ||
| 09 | Private equity | Business & Career | 2.02× | ||
| 10 | Handball | Sports | 2.00× | ||
| 11 | Rail transport | Travel & Leisure | 1.88× | ||
| 12 | Pub | Food & Beverages | 1.86× | ||
| 13 | Snapchat | Internet & Social Media | 1.69× | ||
| 14 | Public transport | Cars & Mobility | 1.67× | ||
| 15 | Nonprofit organization | Politics & Society | 1.54× | ||
| 16 | Employment agency | Business & Career | 1.54× | ||
| 17 | Sports club | Sports | 1.53× | ||
| 18 | Internet celebrity | Internet & Social Media | 1.52× | ||
| 19 | Career development | Business & Career | 1.52× | ||
| 20 | Innovation | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.77× | |
| Indulgence | JOY | 1.36× | |
| Community Orientation | OPEN | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.64× | |
| Mindfulness | BALANCE | 0.74× | |
| Luxury Orientation | PREMIUM | 0.75× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Symbian. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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