Rascasse Audience Intelligence

United Arab Emirates Audience in India

A data profile of the people who buy, follow and care about United Arab Emirates in India — modelled from more than twelve digital signal sources. United Arab Emirates has an estimated audience of 6,405,576 people in India.

United Arab Emirates has an estimated audience of 6,405,576 people in India. 29.9% are female, 70.1% are male, average age 30.9. Top brand affinities: Chennai, Škoda Auto, Embroidery, Poetry, Pakistan national cricket team.

Top brand affinities include Chennai, Škoda Auto, Embroidery, with strongest over-indexing on Chennai (1.72× the country average).

Demographically, the United Arab Emirates audience skews more male with an average age of 30.9, and over-indexes on personality traits such as Convenience Orientation, Early Adopter Mentality.

The typical United Arab Emirates fan in India is more male, around 30.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Chennai.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the United Arab Emirates profile in India.

Audience size
6.4M
in India
Gender
29.9%
70.1% male
Age
30.9
average years
Country rank
#847
POI in India
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of United Arab Emirates fans

29.9% are female, 70.1% are male, average age 30.9.

Fig. 02

Gender split

29.9%
Female
70.1%
Male
Demographic split for United Arab Emirates audience in India
MetricValue
Female29.9%
Male70.1%
Average age30.9
Estimated audience size6,405,576
Fig. 03

Age distribution

Ø 30.9
average years
Age distribution of the United Arab Emirates audience in India
Age bracketShare%
16-1939%
20-2929%
30-3915%
40-499%
50+8%
Fig. 04

Worldwide distribution

6.7%

of the worldwide United Arab Emirates audience comes from India.

Worldwide audience distribution share by country for United Arab Emirates
CountryShare
Saudi Arabia10.2%
United Arab Emirates7.4%
India6.7%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the United Arab Emirates audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for United Arab Emirates audience
#·InterestCategoryAffinity×
01CalligraphyArts & Culture3.62×
02QatarTravel & Leisure3.53×
03Škoda AutoCars & Mobility3.04×
04EmiratesTravel & Leisure3.04×
05Manchester City F.C.Sports2.61×
06EmbroideryHome & Garden2.21×
07Alia BhattMovies & TV1.99×
08England cricket teamSports1.97×
09Pakistan national cricket teamSports1.90×
10Ranveer SinghMovies & TV1.87×
11BSE SENSEXBusiness & Career1.86×
12Salman KhanMovies & TV1.80×
13Career developmentBusiness & Career1.80×
14Amitabh BachchanMovies & TV1.73×
15ChennaiTravel & Leisure1.72×
16Engagement ringFashion & Accessoires1.70×
17Party dressFashion & Accessoires1.67×
18EarringFashion & Accessoires1.66×
19PoetryLiterature1.62×
20PakistanTravel & Leisure1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the United Arab Emirates audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by United Arab Emirates audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.62×
Early Adopter MentalityPOWER1.60×
IndulgenceJOY1.44×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by United Arab Emirates audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.74×
Need for SecurityCONSERVATISM0.75×
Price SensitivityPREMIUM0.76×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in India who actively search for United Arab Emirates. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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