Rascasse Audience Intelligence

CrazyGames Target Market in Italy

A data profile of the people who buy, follow and care about CrazyGames in Italy — modelled from more than twelve digital signal sources. CrazyGames has an estimated audience of 6,660,559 people in Italy.

The average CrazyGames fan in Italy is 40.1 years old, more male, and lives primarily in Lombardy.

The audience is concentrated in Lombardy, Veneto, Emilia-Romagna.

Top brand affinities include Online games, Mobile game, SuperEnalotto, with strongest over-indexing on Online games (3.27× the country average).

Demographically, the CrazyGames audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Risk Appetite, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.

The typical CrazyGames fan in Italy is more male, around 40.1 years old, with strong Risk Appetite tendencies and a notable affinity for Online games.

Category: Games · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the CrazyGames profile in Italy.

Audience size
6.7M
in Italy
Gender
42.1%
57.9% male
Age
40.1
average years
Country rank
#915
Brand in Italy
Fig. 01

Search interest · 12-month trend

+38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of CrazyGames

42.1% are female, 57.9% are male, average age 40.1.

Fig. 02

Gender split

42.1%
Female
57.9%
Male
Demographic split for CrazyGames audience in Italy
MetricValue
Female42.1%
Male57.9%
Average age40.1
Estimated audience size6,660,559
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the CrazyGames audience in Italy
Age bracketShare%
16-1917%
20-2920%
30-3921%
40-4919%
50+23%
Fig. 04

Worldwide distribution

5.0%

of the worldwide CrazyGames audience comes from Italy.

Worldwide audience distribution share by country for CrazyGames
CountryShare
United States20.1%
Germany6.7%
United Kingdom5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Italy average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the CrazyGames audience in Italy is strongest.

Fig. 05

Top regions by affinity

CrazyGames customers by region in Italy
#RegionReachAffinity×
01Trentino-Alto Adige/Südtirol~300K2.29×
02Friuli-Venezia Giulia~200K1.49×
03Veneto~700K1.43×
04Emilia-Romagna~700K1.32×
05Piedmont~500K1.20×
06Marche~200K1.18×
07Lombardy~1M1.11×
08Umbria~90K0.95×
09Aosta Valley~10K0.95×
10Puglia~400K0.92×
11Tuscany~400K0.89×
12Liguria~100K0.86×
13Abruzzo~100K0.86×
14Basilicata~40K0.74×
15Lazio~500K0.67×
16Campania~500K0.67×
17Sardinia~100K0.66×
18Calabria~100K0.65×
19Molise~20K0.65×
20Sicilia~300K0.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the CrazyGames audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for CrazyGames audience
#·InterestCategoryAffinity×
01Pedro PascalMovies & TV4.18×
02Online pokerGames3.55×
03Online gamesGames3.27×
04ZootopiaMovies & TV3.15×
05Massively multiplayer online gamesGames2.92×
06Browser gamesGames2.74×
07Python (programming language)Technology & Electronics2.53×
08Mobile gameGames2.44×
09Strategy video gameGames2.27×
10Anime and manga fandomLiterature2.17×
11Superhero filmMovies & TV2.11×
12PandoraFashion & Accessoires1.94×
13Adventure gameGames1.91×
14Real-time strategyGames1.87×
15Computer monitorsTechnology & Electronics1.86×
16Game consolesTechnology & Electronics1.67×
17SuperEnalottoGames1.61×
18TelegramInternet & Social Media1.58×
19MangaLiterature1.56×
20GamblingGames1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the CrazyGames audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by CrazyGames audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.18×
Convenience OrientationPREMIUM1.15×
Urban LifestyleOPEN1.09×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by CrazyGames audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.79×
PatriotismCONSERVATISM0.84×
SpiritualityBALANCE0.86×
1.00× baseline
Section 06

Frequently asked questions

01

Who is CrazyGames's target market in Italy?

CrazyGames's target market in Italy covers an estimated 6,660,559 people, concentrated in Lombardy and Veneto.

02

What is the gender split and age of CrazyGames customers?

42.1% of the CrazyGames audience are female, 57.9% are male, with an average age of 40.1 years.

03

Which brands do CrazyGames fans like most?

CrazyGames fans show strongest brand affinity for Online games (3.27×), Mobile game (2.44×), and SuperEnalotto (1.61×) over the country average.

04

Where do CrazyGames fans live in Italy?

CrazyGames fans in Italy are most concentrated in Lombardy (reach ~1M), Veneto (reach ~700K), and Emilia-Romagna (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do CrazyGames fans also like?

Beyond CrazyGames itself, the audience over-indexes on Mobile game (2.44×), SuperEnalotto (1.61×), Online poker (3.55×), and Pedro Pascal (4.18×) compared to the Italy average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Italy who actively search for CrazyGames. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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