A data profile of the people who buy, follow and care about Animal rights in Netherlands — modelled from more than twelve digital signal sources. Animal rights has an estimated audience of 1,513,548 people in Netherlands.
The average Animal rights fan in Netherlands is 45.1 years old, more female, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Holland, Gelderland.
Top brand affinities include Animal, Beagle, Dog food, with strongest over-indexing on Animal (1.76× the country average).
Demographically, the Animal rights audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Animal rights fan in Netherlands is more female, around 45.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Animal.
The key figures that characterise the Animal rights profile in Netherlands.
69.8% are female, 30.2% are male, average age 45.1.
| Metric | Value |
|---|---|
| Female | 69.8% |
| Male | 30.2% |
| Average age | 45.1 |
| Estimated audience size | 1,513,548 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 15% | |
| 30-39 | 16% | |
| 40-49 | 24% | |
| 50+ | 36% |
of the worldwide Animal rights audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 25.8% |
| United Kingdom | 6.4% |
| Italy | 5.8% |
Where the Animal rights audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Gelderland | ~200K | 1.21× | |
| 02 | Zuid-Holland | ~400K | 1.12× | |
| 03 | Drenthe | ~50K | 1.06× | |
| 04 | Overijssel | ~100K | 1.02× | |
| 05 | Friesland | ~60K | 1.02× | |
| 06 | Utrecht | ~100K | 0.98× | |
| 07 | Limburg | ~100K | 0.98× | |
| 08 | Flevoland | ~40K | 0.98× | |
| 09 | Groningen | ~50K | 0.97× | |
| 10 | Zeeland | ~30K | 0.97× | |
| 11 | North Brabant | ~200K | 0.90× | |
| 12 | North Holland | ~200K | 0.89× |
The strongest cross-interests of the Animal rights audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Beagle | Pets & Animals | 3.31× | ||
| 02 | Charitable trust | Business & Career | 2.89× | ||
| 03 | Dog harness | Pets & Animals | 2.72× | ||
| 04 | Dog food | Pets & Animals | 2.57× | ||
| 05 | Dog health | Pets & Animals | 2.42× | ||
| 06 | Cat food | Pets & Animals | 2.40× | ||
| 07 | Pet store | Pets & Animals | 2.36× | ||
| 08 | Kitten | Pets & Animals | 2.25× | ||
| 09 | Dog breed | Pets & Animals | 2.10× | ||
| 10 | Dog walking | Pets & Animals | 2.09× | ||
| 11 | Zoo | Kids & Family | 1.93× | ||
| 12 | Wildlife | Travel & Leisure | 1.81× | ||
| 13 | Nature photography | Technology & Electronics | 1.77× | ||
| 14 | Animal | Pets & Animals | 1.76× | ||
| 15 | Charity and causes | Business & Career | 1.75× | ||
| 16 | Charitable organization | Politics & Society | 1.67× | ||
| 17 | Handicraft | Home & Garden | 1.59× | ||
| 18 | Horses | Pets & Animals | 1.55× | ||
| 19 | Cats | Pets & Animals | 1.52× | ||
| 20 | Museum | Arts & Culture | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.36× | |
| Patriotism | CONSERVATISM | 1.32× | |
| Healthy Lifestyle | BALANCE | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.64× | |
| Travelling | THRILL | 1.03× | |
| Need for Security | CONSERVATISM | 1.04× |
Animal rights has an estimated audience of 1,513,548 people in Netherlands, concentrated in Zuid-Holland and North Holland.
69.8% of Animal rights fans are female, 30.2% are male, with an average age of 45.1 years.
Animal rights fans show strongest brand affinity for Animal (1.76×), Beagle (3.31×), and Dog food (2.57×) over the country average.
Animal rights fans in Netherlands are most concentrated in Zuid-Holland (reach ~400K), North Holland (reach ~200K), and Gelderland (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Animal rights itself, the audience over-indexes on Beagle (3.31×), Dog food (2.57×), Pet store (2.36×), and Dog breed (2.1×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Animal rights. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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