Rascasse Audience Intelligence

Cable television Audience in Poland

A data profile of the people who buy, follow and care about Cable television in Poland — modelled from more than twelve digital signal sources. Cable television has an estimated audience of 1,652,398 people in Poland.

#623among Topic in Poland
#63in Technology & Electronics

Cable television has an estimated audience of 1,652,398 people in Poland. 49.0% are female, 51.0% are male, average age 39.4. Top brand affinities: Shopping and fashion, Love & Sex, Valentine's Day, Fiber-optic communication, Exfoliation (cosmetology).

Top brand affinities include Shopping and fashion, Love & Sex, Valentine's Day, with strongest over-indexing on Shopping and fashion (99.05× the country average).

Demographically, the Cable television audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.

The typical Cable television fan in Poland is balanced, around 39.4 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Cable television profile in Poland.

Audience size
1.7M
in Poland
Gender
49.0%
51.0% male
Age
39.4
average years
Country rank
#927
Topic in Poland
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cable television fans

49.0% are female, 51.0% are male, average age 39.4.

Fig. 02

Gender split

49.0%
Female
51.0%
Male
Demographic split for Cable television audience in Poland
MetricValue
Female49.0%
Male51.0%
Average age39.4
Estimated audience size1,652,398
Fig. 03

Age distribution

Ø 39.4
average years
Age distribution of the Cable television audience in Poland
Age bracketShare%
16-1918%
20-2920%
30-3922%
40-4919%
50+20%
Fig. 04

Worldwide distribution

1.0%

of the worldwide Cable television audience comes from Poland.

Worldwide audience distribution share by country for Cable television
CountryShare
United States22.9%
Brazil6.8%
India5.3%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cable television audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cable television audience
#·InterestCategoryAffinity×
01Fiber-optic communicationTechnology & Electronics1072.07×
02Love & SexKids & Family268.05×
03Costa RicaTravel & Leisure195.53×
04Valentine's DayKids & Family192.33×
05Exfoliation (cosmetology)Beauty & Wellness122.26×
06Shopping and fashionShopping99.05×
07Telewizja PolskaMovies & TV57.96×
08Game consolesTechnology & Electronics55.23×
09Baltic SeaTravel & Leisure39.65×
10Catholic ChurchPolitics & Society37.47×
11Business InsiderBusiness & Career36.66×
12Broadcasting of sports eventsMovies & TV31.66×
13KebabFood & Beverages28.38×
14Volunteer fire departmentHealth26.50×
15DentistryBusiness & Career24.41×
16Live televisionMovies & TV22.20×
17OrsayShopping21.73×
18Mediterranean SeaTravel & Leisure21.28×
19NewsletterTechnology & Electronics19.51×
20Parking lotCars & Mobility16.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cable television audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Cable television audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE8.60×
Urban LifestyleOPEN2.27×
TravellingTHRILL1.82×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Cable television audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.28×
CreativityOPEN0.63×
Healthy LifestyleBALANCE0.81×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Poland who actively search for Cable television. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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