A data profile of the people who buy, follow and care about Web design in Poland — modelled from more than twelve digital signal sources. Web design has an estimated audience of 1,787,472 people in Poland.
Web design has an estimated audience of 1,787,472 people in Poland. 52.3% are female, 47.7% are male, average age 40.7. Top brand affinities: Love & Sex, Retail banking, LinkedIn, Innovation, Fast food.
Top brand affinities include Love & Sex, Retail banking, LinkedIn, with strongest over-indexing on Love & Sex (6.93× the country average).
Demographically, the Web design audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Career Orientation, Sustainability.
The typical Web design fan in Poland is balanced, around 40.7 years old, with strong Career Orientation tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Web design profile in Poland.
52.3% are female, 47.7% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 40.7 |
| Estimated audience size | 1,787,472 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 21% | |
| 30-39 | 24% | |
| 40-49 | 21% | |
| 50+ | 22% |
of the worldwide Web design audience comes from Poland.
| Country | Share |
|---|---|
| United States | 13.6% |
| Japan | 5.7% |
| India | 4.8% |
The strongest cross-interests of the Web design audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 6.93× | ||
| 02 | Valentine's Day | Kids & Family | 5.51× | ||
| 03 | Retail banking | Business & Career | 4.17× | ||
| 04 | International education | Business & Career | 4.13× | ||
| 05 | Local food | Food & Beverages | 3.05× | ||
| 06 | Career development | Business & Career | 2.86× | ||
| 07 | Innovation | Business & Career | 2.76× | ||
| 08 | Bedroom furniture | Home & Garden | 2.73× | ||
| 09 | Online banking | Business & Career | 2.52× | ||
| 10 | Lip gloss | Beauty & Wellness | 2.39× | ||
| 11 | Sustainable energy | Home & Garden | 2.36× | ||
| 12 | Contemporary art | Arts & Culture | 2.20× | ||
| 13 | Digital photography | Business & Career | 2.18× | ||
| 14 | Renovation | Home & Garden | 1.91× | ||
| 15 | Internet & Social Media | 1.84× | |||
| 16 | Airbnb | Travel & Leisure | 1.78× | ||
| 17 | Internet & Social Media | 1.78× | |||
| 18 | Fast food | Food & Beverages | 1.76× | ||
| 19 | Higher education | Business & Career | 1.59× | ||
| 20 | Online games | Games | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.99× | |
| Sustainability | BALANCE | 1.92× | |
| Early Adopter Mentality | POWER | 1.86× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.75× | |
| Tradition | CONSERVATISM | 0.91× | |
| Convenience Orientation | PREMIUM | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Web design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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