8-bit Audience in United States
8-bit has an estimated audience of 402,482 people in United States. 25.4% are female, 74.6% are male, average age 35.8. Top brand affinities: Israel, Lulu 黃路梓茵, La Opinión, Tiffany Haddish, Wikia.
Top brand affinities include Israel, Lulu 黃路梓茵, La Opinión, with strongest over-indexing on Israel (6.61× the country average). Demographically, the 8-bit audience skews more male with an average age of 35.8, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity.
Type: Topic
Demographics of 8-bit fans
| Metric | Value |
|---|---|
| Female | 25.4% |
| Male | 74.6% |
| Average age | 35.8 |
| Estimated audience size | 402,482 |
Audience persona
The typical 8-bit fan in United States is more male, around 35.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Israel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 6.61× | Travel & Leisure |
| Lulu 黃路梓茵 | 8.29× | Movies & TV |
| La Opinión | 20× | News |
| Tiffany Haddish | 8.55× | Movies & TV |
| Wikia | 5.53× | Internet & Social Media |
| Dog breed | 1.52× | Pets & Animals |
| Stamp collecting | 6.05× | Home & Garden |
| Combat sport | 1.71× | Sports |
| Home construction | 1.53× | Home & Garden |
| Jeep Wagoneer | 5.85× | Cars & Mobility |
| Alaska | 1.67× | Travel & Leisure |
| Captain America (1990 film) | 4.01× | Movies & TV |
| Jezebel (film) | 6.05× | Movies & TV |
| Nebraska Cornhuskers | 7.31× | Sports |
| Minnesota | 1.5× | Travel & Leisure |
| Monogram | 3.21× | Home & Garden |
| Jesse Plemons | 2.38× | Movies & TV |
| Atkins diet | 3.55× | Health |
| Home staging | 3.57× | Home & Garden |
| Ken Burns | 4.72× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.89 |
| LGBTQ+ Identity | OPEN | 1.74 |
| Urban Lifestyle | OPEN | 1.4 |
| Family Orientation | CONSERVATISM | 1.35 |
| Need for Security | CONSERVATISM | 1.3 |
| Extroversion | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.1% |
| Italy | 8.7% |
| United Kingdom | 5.4% |
See 8-bit audiences in other countries
More audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for 8-bit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.