8-bit Audience in United States
8-bit has an estimated audience of 402,482 people in United States. 25.4% are female, 74.6% are male, average age 35.8. Top brand affinities: W9 (TV channel), Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter.
Top brand affinities include W9 (TV channel), Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on W9 (TV channel) (242.23× the country average). Demographically, the 8-bit audience skews more male with an average age of 35.8, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity.
Type: Topic
Demographics of 8-bit fans
| Metric | Value |
|---|---|
| Female | 25.4% |
| Male | 74.6% |
| Average age | 35.8 |
| Estimated audience size | 402,482 |
Audience persona
The typical 8-bit fan in United States is more male, around 35.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for W9 (TV channel).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| W9 (TV channel) | 242.23× | Movies & TV |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Chuck Norris | 7.38× | Movies & TV |
| Income tax | 13.19× | Business & Career |
| The Legend of Zelda | 9.8× | Games |
| Micro Center | 7.38× | Shopping |
| Pokémon | 4.9× | Games |
| Retrogaming | 7.5× | Games |
| Magic: The Gathering | 8.88× | Games |
| MSN | 2.98× | News |
| Steam | 5.67× | Games |
| Superman | 1.98× | Movies & TV |
| GameStop | 4.23× | Games |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Powerball | 2.8× | Games |
| League of Legends | 5.29× | Games |
| Criss Angel | 20× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.89 |
| LGBTQ+ Identity | OPEN | 1.74 |
| Urban Lifestyle | OPEN | 1.4 |
| Family Orientation | CONSERVATISM | 1.35 |
| Need for Security | CONSERVATISM | 1.3 |
| Extroversion | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.1% |
| Italy | 8.7% |
| United Kingdom | 5.4% |
See 8-bit audiences in other countries
More audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for 8-bit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.